Sales Development Representative

Wirely Pty Ltd; Sydney; Hybrid; AUD 65,000 - 90,000; Full time

Job summary

Wirely Pty Ltd in Sydney is seeking a motivated Sales Development Representative to drive outbound prospecting and qualify opportunities for the BDM team. The role is hybrid, with 3 days in the office and the rest remote, reporting to the Chief Commercial Officer.

You’ll build relationships, research accounts, tailor outreach and support pipeline generation while collaborating across Marketing and Sales to improve performance and learnings.

Qualifications

• Some experience in sales or business development, SDR experience is valued.
• Strong written and verbal communication with outbound outreach
• Ability to research accounts, understand needs and personalise outreach

Responsibilities

• Execute targeted outbound campaigns via phone, email and LinkedIn to generate qualified opportunities.
• Respond to inbound leads, qualify interest and triage opportunities to BDMs.
• Maintain CRM records and track outreach, meetings and pipeline.
• Develop product knowledge and refine discovery skills with feedback from team.
• Collaborate with BDMs, Marketing and CCO to support pipeline and learning.

Skills

Prospecting

Outbound sales

CRM

Communication

Relationship building

Tools

Sales engagement tools

CRM tools

Job description

We’re looking for a motivated Sales Development Representative (SDR) to join our growing sales team and play a key role in building the pipeline that fuels wirely.ai’s growth. You’ll be responsible for proactive prospecting, qualifying inbound interest and creating high-quality sales opportunities for our BDM team.

Based in our Sydney office, this role will work in a hybrid model with 3 days in the office each week and the remainder remotely. The role reports to the Chief Commercial Officer (CCO). This is a great opportunity for someone looking to build their career in sales. You’ll develop your prospecting, communication and commercial skills while working closely with experienced BDMs in a fast-moving technology business.

About You

You’re confident, curious and resilient, with the energy and discipline to consistently build new relationships through outbound prospecting.

You enjoy picking up the phone, writing a compelling message and finding the right way to engage a prospect. You’re comfortable with rejection, learn from every interaction and stay focused on the goal.

You’re also organised and commercially curious. You take the time to research accounts, understand customer needs and personalise your outreach rather than relying on a one‑size‑fits‑all approach.

You’ll work closely with BDMs, Marketing and the CCO, taking feedback and continuously developing your product knowledge, discovery skills and sales capability.

Key Responsibilities Include:

Execute targeted outbound campaigns across priority accounts using phone, email and LinkedIn, personalising outreach to generate qualified sales opportunities and book high‑quality discovery meetings for BDMs.

Respond quickly to inbound leads from Marketing, events and referrals, qualifying interest and triaging genuine opportunities to the appropriate BDM for timely follow‑up.

Maintain accurate CRM records and track outreach, conversion, meeting outcomes and pipeline activity, using insights to identify what is working and where opportunities exist to improve.

Build strong product knowledge and develop your prospecting and discovery skills, actively seeking feedback from BDMs and the CCO and applying it to continuously improve.

Work collaboratively with BDMs, Marketing and the CCO to support pipeline generation, share prospecting insights and contribute to overall sales performance and team learning.

Use wirely.ai’s AI tools and knowledge base day to day, and contribute what you learn (customer insights, fixes, playbooks) so the whole team gets faster.

What we are looking for:

Some experience in sales, customer‑facing or business development roles — previous SDR experience is highly regarded.

Strong written and verbal communication skills, with confidence engaging different audiences and starting conversations by phone.

Persistence and resilience, with the ability to handle rejection, maintain consistent activity and stay focused on goals.

Curiosity and a willingness to learn, with the ability to research accounts, understand customer needs and personalise outreach accordingly.

Strong organisation and self‑direction, with the discipline to manage consistent outbound activity.

Comfortable using technology, with experience in CRM or sales engagement tools highly regarded.

Collaborative approach, with the ability to work effectively across different teams.

Confident using AI tools, or keen to learn quickly, as a core part of how you work.

Highly regarded:

Previous SDR or sales development experience, hospitality or B2B SaaS exposure, and experience using CRM or sales engagement tools.

About Us

wirely.ai is the agentic operating platform for hospitality — an integrated system that automates the operational and financial work of running venues, returning time, money and peace of mind to owners and operators.

Our vision is to become the agentic AI operating platform that runs hospitality's financial and operational backbone.

Built for hospitality by hospitality, we deploy AI agents that handle the financial and operational work venues do today — giving owners and operators more profit, less waste and greater control.

We're building a business that moves quickly, thinks intelligently and stays close to our customers. Our values guide how we work:

Simple - we make running a complex operation feel effortless

Honest - we’re straight with our customers, our team and ourselves

Intelligent - we orchestrate AI agents across our work and our product, compounding leverage for our customers.

Curious - we chase what’s next to stay ahead.

If you're commercially ambitious, curious about the future of AI and technology, and excited by the opportunity to help shape the future of hospitality, we'd love to hear from you.