Sales Coordinator

Governance Institute of Australia; Sydney; Hybrid; AUD 60,000 - 75,000; Full time

Job summary

Governance Institute of Australia in Sydney CBD invites applications for a full-time Sales Coordinator in our Sydney office. This hybrid role supports the Sales & Growth team with lead warming, outreach, and meeting-booking to drive new business.

You will qualify leads, manage CRM records, and hand off to the Business Development Manager as opportunities mature. The role offers a clear pathway to progression within a not-for-profit, member-focused organisation.

Qualifications

• 1–3 years in customer-facing or sales support roles.
• Excellent written and verbal communication skills.
• Confident phone and written outreach.
• Strong CRM literacy.
• Willingness to be coached and pursue a sales career.
• Experience in education, membership, association or professional services is a plus.
• Working knowledge of Microsoft Office apps.

Responsibilities

• Lead warming through outbound calls and emails with LinkedIn outreach.
• Qualify leads and identify opportunities for further sales conversations.
• Book qualified meetings for the Business Development Manager.
• Maintain CRM records and support forecasting.
• Triage inbound enquiries and route to self-serve or escalate.
• Shadow BD Manager to build closing capability.
• Progressively take more sales-facing work as capability develops.

Skills

Customer-facing

Sales support

CRM literacy

Phone outreach

Written communication

Tools

CRM software

Microsoft Office

Job description

Governance Institute of Australia – Sydney CBD NSW

Governance Institute of Australia is the only independent professional association with a sole focus on whole-of-organisation governance — best practice culture and ethics from the boardroom to the staff room.

We are a leading professional membership association dedicated to the support and empowerment of anyone who is responsible for governance and risk management.

Our events, education programs and extensive resources provide our 7,500+ members and subscribers with the tools and knowledge to drive strong, accountable performance in their role and enhance their career in the future.

About the role

An opportunity has become available for a full-time, Sales Coordinator to join our Sales & Growth team based in our Sydney office. This is ahybridrole, workingflexibly alongside the broader Sales & Growth team.

Initially focused on lead warmingvia calls and emails,this role is expected to evolve as Governance Institute's FY27 plans take shape. For the right candidate, this presents a unique opportunity to grow alongside the function and build a long-term career in sales and business development.

The Sales Coordinatorresponsibilities are outlined below:

Lead Warming and Outreach

Contact and warm prospective customers through outbound calls, personalised emails and LinkedIn outreach.

Qualify leads from the existing database and identify opportunities for further sales conversations.

Follow agreed outreach cadences and messaging, providing feedback on what is and is not working.

Meeting-booking & handoff

Book qualified meetings for the Business Development Manager (and, where appropriate, the Manager) that meet the agreed qualification bar.

Prepare the Business Development Manager with a short pre-meeting brief: contact background, sector context, likely need, discovery already done.

Manage the Business Development Manager's outbound calendar to protect their selling time.

Maintain accurate, complete, and timely records in the CRM: contacts, activity, opportunity stage, next steps.

Support opportunity management: proposals, follow-ups, contract admin, handovers to delivery teams.

Provide clean data to the Growth Analyst and Manager for forecasting and reporting.

Inbound triage (transitional / e-commerce interface)

Triage inbound enquiries that don't self-serve through e-commerce.

Route simple transactions to self-service; escalate complex enquiries to the right owner.

Identify inbound enquiries with corporate/expansion potential and pass them to the Business Development Manager.

Actively participate in the coaching cadence set by the Business Development Manager and Manager, Sales & Growth.

Shadow the Business Development Manager on meetings to build closing capability over time.

Take on progressively more sales-facing work as capability develops — this role is designed as a pathway to Business Development Manager, not a permanent support seat.

The successful candidate will have:

1–3 years in a customer-facing, sales support, or sales development role, or a demonstrable aptitude for sales from an adjacent role (customer service, admin, hospitality, member services).

Excellent written and verbal communication skills.

Confident speaking on the phone with customers and in written outreach.

Strong CRM literacy (or ability to learn quickly).

Interest in a sales career pathway; willingness to be coached.

Experience in an education, membership, association, or professional services setting an advantage, but not mandatory.

Working knowledge of Microsoft business desktop applications.

Why work with us?

We offer a supportive and collaborative culture, working from a modern Sydney CBD office with excellent facilities and easy access to public transport.

We also provide our team with:

Free access to Governance Institute’s courses and events

Not-for-profit tax-effective salary packaging arrangements

Interactive portal for employee recognition, discounts and wellness support

Employee Assistance Program