Remote Marketing Generalist: Growth & Campaign Analytics

Rex.zone; Sydney; Remote; AUD 70,000 - 95,000; Full time

Job summary

Rex.zone is seeking a Marketing Generalist to drive brand growth in a Sydney-based, remote-friendly role. You will develop and execute multi-channel digital marketing campaigns, oversee content initiatives, and optimize SEO/SEM strategies while aligning with sales and product teams.

You will analyze market trends, track performance with analytics tools, and provide actionable insights to refine strategies, maximize engagement, and improve ROI in a dynamic remote environment.

Qualifications

• Proven ability to plan and execute integrated marketing campaigns across channels.
• Strong analytical approach to optimize campaigns and measure ROI.
• Experience with CRM, CMS, and design tools to support content and campaigns.

Responsibilities

• Develop and execute multi-channel digital marketing campaigns across platforms.
• Oversee content marketing initiatives and ensure consistent brand messaging.
• Manage SEO and SEM strategies to improve search visibility and traffic.
• Analyze market trends to optimize user engagement and campaign performance.
• Collaborate with sales and product teams to align marketing with business goals.
• Track campaign performance using analytics tools and extract actionable insights.

Skills

SEO/SEM

Email marketing automation

Social media management

Content creation

Analytical skills

Communication skills

Tools

CRM platforms

CMS systems

Graphic design tools

Job description

Rex.zone is seeking a Marketing Generalist to drive brand growth in a Sydney-based, remote-friendly role. You will develop and execute multi-channel digital marketing campaigns, oversee content initiatives, and optimize SEO/SEM strategies while aligning with sales and product teams.

You will analyze market trends, track performance with analytics tools, and provide actionable insights to refine strategies, maximize engagement, and improve ROI in a dynamic remote environment.