Remote Digital Marketing Strategist

Placements24; Newlands; Hybrid; AUD 120,000 - 180,000; Full time

Benefits offered by this job

Fully remote

Flexible hours

Health insurance

Professional development budget

Job summary

Placements24 is seeking a highly skilled Remote Digital Marketing Strategist to lead our digital initiatives. This fully remote role offers flexibility to work from anywhere, with responsibilities spanning data-driven strategies, KPI definition, and global collaboration.

The ideal candidate has 6+ years in digital marketing strategy, expertise across SEO/SEM, content, email marketing, and automation, and strong remote leadership abilities.

Qualifications

• Bachelor's or Master's in Marketing, Business, or related field.
• 6+ years in digital marketing strategy and execution.
• Proven large-scale campaigns with measurable results.
• Expertise in SEO, SEM, social media, content, email marketing, and automation.
• Strong analytical skills to interpret complex data.
• Excellent communication and remote team leadership.

Responsibilities

• Develop and oversee data-driven digital marketing strategies across channels.
• Analyze market trends and competitors to identify opportunities and threats.
• Define KPIs and monitor performance rigorously.
• Manage and optimize digital advertising budgets to maximize ROI.
• Collaborate with internal teams and external agencies for campaign execution.
• Lead adoption of new digital marketing technologies and best practices.

Skills

Digital marketing strategy

Data analysis

Campaign management

Remote leadership

Education

Bachelor's or Master's in Marketing/Business

Tools

Google Analytics

Google Ads

Facebook/Meta Ads

Job description

About the Role

Our client is seeking a highly skilled and visionary Remote Digital Marketing Strategist to lead their digital initiatives. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for crafting and implementing innovative digital marketing strategies that drive significant business growth, enhance brand presence, and optimize customer acquisition. The ideal candidate is a seasoned digital marketer with a proven ability to analyze complex data, identify market opportunities, and translate them into actionable, high-impact campaigns, contributing expertise without the need for a physical office location.

Key Responsibilities

• Develop and oversee the execution of comprehensive, data-driven digital marketing strategies across all relevant channels (SEO, SEM, social media, email, content, etc.).
• Analyze market trends, competitor activities, and customer insights to identify strategic opportunities and potential threats.
• Define key performance indicators (KPIs) for all digital marketing efforts and monitor performance rigorously.
• Manage and optimize digital advertising budgets to maximize ROI and achieve marketing objectives.
• Collaborate with internal teams and external agencies to ensure seamless campaign execution and brand consistency.
• Lead the integration of new digital marketing technologies and best practices to maintain a competitive edge.

Requirements

• Bachelor's or Master's degree in Marketing, Business, or a related field.
• Minimum of 6 years of progressive experience in digital marketing strategy and execution.
• Demonstrated success in developing and implementing large-scale digital marketing campaigns that have driven measurable results.
• Expertise in SEO, SEM, social media marketing, content strategy, email marketing, and marketing automation.
• Strong analytical and problem-solving skills, with the ability to interpret complex data sets.
• Exceptional communication and leadership skills, crucial for managing a remote team and stakeholder engagement.

Benefits

• Highly competitive salary commensurate with experience.
• Fully remote work arrangement with flexible working hours.
• Comprehensive health, dental, and vision insurance.
• Significant budget for professional development, training, and conference attendance.
• Opportunity to make a substantial impact on a growing business from anywhere.