Remote Australian Primary Education Segment Leader

Twinkl Educational Publishing; Australia; A distancia; AUD 62.000 - 66.000; Jornada completa

Descripción de la vacante

Twinkl Australia is seeking an exceptional educational leader to take strategic ownership of our Australian Primary Teacher audience as the Primary Segment Manager. You will serve as the internal advocate for primary teachers, ensuring their evolving needs shape Twinkl’s strategy, product offerings, and brand positioning.

You will own the segment strategy, gather teacher insights through visits and surveys, identify curriculum trends, and collaborate with marketing to craft relevant messaging.

Formación

• Significant experience in the Australian Primary education sector.
• Strong knowledge of the Australian Curriculum (v9.0).
• Ability to translate customer insights into strategic actions.
• Proven strategic thinking with commercial acumen.
• Cross-functional leadership across teams.
• Passion for improving outcomes for Australian Primary Teachers.
• Desirable: Hands-on experience as a Primary School Teacher in Australia.
• Desirable: EdTech, educational publishing, product/curriculum development, or marketing strategy.
• Desirable: Experience conducting user research, focus groups, or interviews.

Responsabilidades

• Segment Strategy & Ownership: Develop and own the Primary Teacher segment strategy to drive customer acquisition, engagement, and retention.
• Voice of the Teacher: Gather insights through school visits, teacher interviews, and surveys to represent needs in decisions.
• Content & Educational Resource Strategy: Identify curriculum coverage gaps to guide resource creation.
• Brand Positioning & Messaging: Partner with marketing and brand teams to deliver teacher-centric messages.
• External Representation: Represent Twinkl at conferences and events within Australian primary education.

Conocimientos

Australian education sector experience

Curriculum knowledge v9.0

Insights to strategy

Strategic thinking

Cross-functional leadership

Passion for improving outcomes

Descripción del empleo

Twinkl Australia is seeking an exceptional educational leader to take strategic ownership of our Australian Primary Teacher audience as the Primary Segment Manager. You will serve as the internal advocate for primary teachers, ensuring their evolving needs shape Twinkl’s strategy, product offerings, and brand positioning.

You will own the segment strategy, gather teacher insights through visits and surveys, identify curriculum trends, and collaborate with marketing to craft relevant messaging.