Regional Marketing Manager, ANZ

Cloudbeds; Australia; À distance; AUD 90 000 - 140 000; Plein temps

Avantages offerts par ce poste

Remote-first culture

Home office stipend

Professional development

Paid parental leave

Résumé du poste

Cloudbeds is seeking a Campaign Manager to own APAC regional marketing strategy and execution. You will drive multi-channel programs across Australia, NZ, and Thailand, coordinating events, webinars, content, and partnerships to grow awareness and pipeline.

You will regionalize global campaigns, tailor messaging for APAC audiences, and collaborate with Sales, PMM, and Content to optimize investments while working in a fully remote team environment.

Qualifications

• Experience leading regional marketing programs across multiple markets (APAC).
• Proven track record in planning and executing multi-channel campaigns (events, webinars, content, partnerships).
• Strong cross-functional collaboration with Sales, PMM, Content, Events, and Demand Gen.

Responsabilités

• Own regional APAC marketing strategy and execution, prioritizing programs and budgets.
• Lead local and regional events from planning through post-event follow-up.
• Regionalize and amplify global campaigns for APAC audiences with tailored messaging.
• Develop market-specific growth programs engaging local hospitality communities.
• Contribute to global and regional tradeshows with clear objectives and follow-up.
• Collaborate cross-functionally to measure performance and optimize investments.

Connaissances

Regional marketing

Event management

Growth marketing

Project management

AI in marketing

Remote collaboration

English fluency

Formation

Bachelor's degree in Marketing

Outils

Salesforce

Pardot / Marketing Cloud

HubSpot

Marketo

Description du poste

At Cloudbeds , we're not just building software, we're transforming hospitality. Our platform powers hotels across 150 countries, processing billions in bookings annually. From boutique properties to large hotel groups, we help hoteliers transform operations and uplevel their commercial strategy through a unified platform that integrates with hundreds of partners. And we do it with a completely remote team. Imagine working alongside global innovators to build AI-powered solutions that solve hoteliers' biggest challenges. Since our founding in 2012, we've continually been recognized for excellence, most recently earning top honors at the 2026 HotelTechAwards for Best Hotel Management Software and landing on Deloitte's Technology Fast 500 again, but we're just getting started.

How You'll Make an Impact

We're looking for a Campaign Manager to own regional marketing strategy and execution across APAC, turning business priorities and local market opportunities into multi-channel programs that drive awareness, engagement, pipeline, and audience growth.

You'll focus on priority markets including Australia, NZ and Thailand, bringing global marketing initiatives to life through locally relevant campaigns, events, webinars, content, and partnerships. You'll also identify opportunities to expand Cloudbeds' reach across Southeast Asia and the wider APAC region, adapting programs to different audiences, market conditions, and business priorities.

Reporting to the Sr Manager, Campaign Management, you'll partner with Sales, PMM, Content, Events, Partnerships, Demand Gen, and Marketing Operations to deliver measurable programs that support regional growth.

What You Bring to the Team

As Campaign Manager, you will:

• Own regional marketing strategy and execution for APAC, prioritizing programs and investment across key markets to support business goals and regional Sales priorities.
• Lead local and regional events from planning through execution, including objectives, audiences, budgets, promotion, registration, Sales coordination, onsite execution, follow-up, and measurement.
• Regionalize and amplify global campaigns, adapting product update webinars, content campaigns, research reports, and product-led initiatives to APAC audiences through the right messaging, channels, timing, and follow-up.
• Develop market-specific growth programs that build Cloudbeds' awareness and engage local hospitality communities through relevant channels, industry associations, partnerships, and ambassador programs.
• Contribute to the strategy and planning of global and marquee tradeshows across APAC, defining regional objectives, target audiences, activation, Sales alignment, and follow-up in partnership with the Events team.
• Collaborate cross-functionally to deliver connected programs, measure performance, and use insights to inform future marketing priorities and investment.

What Success Looks Like

You're a proactive regional marketer who combines strategic thinking with hands-on execution. You understand that APAC isn't one market and know how to balance global consistency with local relevance, prioritize opportunities across countries, and translate business goals into effective marketing programs. You work closely with Sales without becoming purely reactive, manage multiple programs across time zones, and use performance insights to continuously improve results.

You bring:

• Experience in field marketing, integrated marketing, regional marketing, campaign marketing, or a similar B2B marketing role
• Hands-on experience managing local and regional events, including budgets, promotion, logistics, onsite execution, and post-event follow-up
• Experience developing marketing programs across multiple countries or markets, ideally within Asia Pacific and Australia/New Zealand
• Strong project management, communication, writing, and messaging skills
• Experience collaborating cross-functionally with Sales and global marketing teams
• A performance mindset, with the ability to analyze results and optimize programs and investment
• Fluency with AI as a daily marketing planning and execution tool, using it to improve quality and scale output without replacing strategic thinking
• Comfort working in a remote, global environment with distributed teams and stakeholders across time zones

Bonus Skills to Stand Out

• Near-native English fluency (C1 or C2) is required; fluency in Thai is a bonus
• Experience in hospitality, travel technology, hotel technology, SaaS, or B2B software
• Experience marketing to hoteliers across Australia, Thailand, Southeast Asia, or other APAC markets
• Familiarity with regional hospitality communities, industry associations, events, and partner ecosystems
• Experience with partner marketing, ambassador programs, or regional webinars
• Experience with Salesforce, Pardot / Marketing Cloud Account Engagement, HubSpot, Marketo, or similar marketing automation and CRM systems

Work Authorization: Please note that applicants must be currently authorized to work in the location where the position is located without requiring visa sponsorship. At this time, Cloudbeds is unable to provide sponsorship for work visas.

What to Expect - Your Journey with Us

Behind Cloudbeds' revolutionary technology is a team redefining what's possible in hospitality. We're 650+ team members across 40+ countries, bringing together elite engineers, AI architects, world-class designers, hoteliers, and hospitality veterans to solve challenges others haven't dared to tackle. Our diverse team speaks 30+ languages, but we all share one language: a passion for innovation and travel. From pioneering breakthroughs in machine learning to revolutionizing how hotels operate, we're not just watching the future of hospitality unfold – we're coding it, designing it, writing it, and shipping it. If you're ready to work alongside some of the brightest minds in tech who are obsessed with using AI to transform a trillion-dollar industry, this is your chance to be part of something extraordinary.

Winner – Hotel Management Software | HotelTechAwards (2026)

Overall 10 Best Places to Work | HotelTechAwards (2026)

Overall Top 10 Hotelier's Choice | HotelTechAwards (2026)

Finalist – Property Management Systems (PMS) & Channel Managers | HotelTechAwards (2026)

Remote First, Remote Always

• PTO in accordance with local labor requirements
• Fully Paid Parental Leave
• Home office stipend based on country of residency
• Professional development courses in Cloudbeds University
• Access to professional development, including manager training, upskilling, and knowledge transfer

Everyone is Welcome - A Culture of Inclusion

Cloudbeds is proud to be an Equal Opportunity Employer that celebrates the diversity in our global team! We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

Cloudbeds is committed to the full inclusion of all qualified individuals. As part of this commitment, Cloudbeds will ensure that persons with disabilities are provided reasonable accommodations in the hiring process. We encourage deaf, hard-of-hearing, deaf-blind, and deaf-disabled individuals to apply. If reasonable accommodation is needed to participate in the job application or interview process or to perform essential job functions, please contact our HR team by phone at [phone] or via email at [e-mail]. Cloudbeds will provide an American Sign Language (ASL) interpreter where needed as a reasonable accommodation for the hiring process.

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Equal Employment Opportunity Information

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. We do not discriminate on the basis of any protected group status under any applicable law. If you choose to complete this survey, your responses may be used to identify areas of improvement in our hiring process.