APAC Regional Campaign Manager – Remote

Cloudbeds; Melbourne; Remote; AUD 90,000 - 140,000; Full time

Benefits offered by this job

Remote-first culture

Paid time off (local laws)

Fully Paid Parental Leave

Home office stipend

Professional development & training

Job summary

Cloudbeds is seeking a Campaign Manager to own APAC regional marketing strategy and execution across Australia, NZ, and Thailand. You will turn business priorities into multi-channel programs, regionalize global campaigns, and lead local events to drive awareness, pipeline, and audience growth.

You'll partner with Sales, PMM, Content, Events, Partnerships, Demand Gen, and Marketing Operations to deliver measurable programs, balancing global consistency with local relevance in a remote, globally

Qualifications

• Experience in field marketing, integrated marketing, regional marketing, campaign marketing, or a similar B2B marketing role.
• Hands-on experience managing local and regional events, including budgets, promotion, logistics, onsite execution, and post-event follow-up.
• Experience developing marketing programs across multiple countries or markets, ideally within Asia Pacific and Australia/New Zealand.
• Strong project management, communication, writing, and messaging skills.
• Experience collaborating cross-functionally with Sales and global marketing teams.
• A performance mindset to analyze results and optimize programs and investment.
• Fluency with AI as a daily marketing planning and execution tool to scale output while maintaining strategy.
• Comfort working in a remote, global environment with distributed teams.

Responsibilities

• Own regional marketing strategy and execution for APAC, prioritizing programs and investment across key markets to support business goals and regional Sales priorities.
• Lead local and regional events from planning through execution, including objectives, audiences, budgets, promotion, registration, Sales coordination, onsite execution, follow-up, and measurement.
• Regionalize and amplify global campaigns, adapting product update webinars, content campaigns, research reports, and product-led initiatives to APAC audiences through the right messaging and channels.
• Develop market-specific growth programs that build Cloudbeds' awareness and engage local hospitality communities through relevant channels, industry associations, partnerships, and ambassador programs.
• Contribute to the strategy and planning of global and marquee tradeshows across APAC, defining regional objectives, target audiences, activation, Sales alignment, and follow-up with Events.
• Collaborate cross-functionally to deliver connected programs, measure performance, and use insights to inform future marketing priorities and investment.

Skills

Field marketing

Integrated marketing

Regional marketing

Campaign marketing

B2B marketing

Project management

Communications

English fluency

Tools

Salesforce

Pardot/Marketing Cloud

HubSpot

Marketo

Job description

Cloudbeds is seeking a Campaign Manager to own APAC regional marketing strategy and execution across Australia, NZ, and Thailand. You will turn business priorities into multi-channel programs, regionalize global campaigns, and lead local events to drive awareness, pipeline, and audience growth.

You'll partner with Sales, PMM, Content, Events, Partnerships, Demand Gen, and Marketing Operations to deliver measurable programs, balancing global consistency with local relevance in a remote, globally