Product Manager, Analytics & Reporting

Vudoo; Melbourne; On-site; AUD 120,000 - 180,000; Full time

Job summary

Vudoo is redefining how commerce happens within media. You will own the analytics and reporting suite, shaping strategy, dashboards, exports, and data feeds used by brands, agencies, and retail partners.

Reporting to the Head of Product and Capabilities, you will partner with engineering, data, design, and commercial teams to ensure data quality, privacy, and customer value through insightful metrics and trusted reporting.

Qualifications

• 4+ years in product management for customer-facing data or analytics products.
• Experience in adtech, martech or retail media.
• Strong data fluency and ability to verify numbers in a data warehouse.
• Excellent communication and ability to translate metrics to business impact.

Responsibilities

• Define strategy and roadmap for analytics and reporting suite.
• Own metrics definitions and ensure data quality across platforms.
• Collaborate with engineering, data, design and commercial teams.
• Drive adoption and responsive customer-facing documentation.

Skills

Product management

Data analysis

SQL

Tools

Looker

BigQuery

Job description

Vudoo is redefining how commerce happens within media.

Our commerce media technology transforms ads and content into shoppable environments allowing consumers to browse, add to cart, and purchase without leaving the experience.

Powered by a patent-pending tech stack, secure API infrastructure, and advanced analytics, we operate as the infrastructure layer powering “Commerce Everywhere” connecting media exposure directly to commerce outcomes through interactive formats, real-time intent data, and closed-loop attribution.

Founded in Melbourne and operating globally across North America, EMEA, and APAC, Vudoo’s award-winning technology has been used by leading brands including Mattel, KitchenAid, SharkNinja, Nike, Adidas, Fisher Price, McDonald's, and Pernod Ricard. At the same time, we work closely with a global ecosystem of publishers, platforms, and ad tech partners including Amazon, News Corp, Corus, CNN, Yahoo, PubMatic, SeenThis, Index Exchange, and Interpublic Group to bring commerce into media at scale.This is not a theoretical category. Vudoo is actively shaping how commerce media is bought, sold, and executed.

About the role

You'll own Vudoo's analytics and reporting suite: everything our customers use to see how their shoppable campaigns perform. This is a product line, not a feature backlog. You'll set its strategy and roadmap, decide what we measure and how, and make sure brands, agencies and retail media partners trust and use the numbers.

You'll report to our Head of Product and Capabilities, and work closely with engineering, data, design and our commercial teams.

What you'll own

Product strategy and roadmap

• Own the vision, strategy and roadmap for the analytics and reporting suite, from in-platform dashboards to exports and partner data feeds.
• Decide what to build next from customer evidence, commercial priorities and data quality, and explain the trade-offs.
• Shape how AI-generated insights and reports extend or replace today's dashboards.

Metrics and measurement

• Own a single metric dictionary: how we define and count impressions, views, interactions, shop opens, click-outs and sales, for each ad format.
• Reconcile our numbers with ad servers, DSPs and partner platforms, and explain differences before customers find them.
• Move reporting from engagement toward business outcomes: closed-loop sales with retail media partners, attribution and incrementality.

Customer value and adoption

• Talk to brands, agencies and retail media networks regularly to understand the decisions they make with our data.
• Define with our commercial team how reporting is packaged and sold, including what's standard and what's premium.
• Track adoption and satisfaction, and own customer-facing documentation, release notes and enablement for the suite.

Delivery

• Write clear problem statements and requirements, and ship with engineering and data in our sprint cadence.
• Prioritise data quality and tracking fixes alongside new features.
• Work with our Data Protection Officer to keep measurement privacy-safe and consent-aware in every market.

What you'll bring

• 4+ years in product management, including owning a customer-facing data, analytics or reporting product.
• A background in adtech, martech or retail media, with working knowledge of ad serving, DSPs, impression counting, attribution and conversion tracking.
• Strong data fluency: comfortable writing SQL and checking the numbers yourself in a data warehouse such as BigQuery.
• Experience with BI tools such as Looker, and with event-based tracking.
• A track record of turning customer conversations into a roadmap that ships.
• Clear writing, and the confidence to explain metric definitions and trade-offs to engineers, sales and clients.

Nice to have

• Experience with retail media closed-loop measurement, data clean rooms or identity partners.
• Experience with incrementality or brand lift testing.
• Experience building AI-generated insights or natural-language reporting into a product.
• Working knowledge of consent and privacy rules in measurement, such as GDPR and the Australian Privacy Act.