PR and Communications Specialist

Cancer Council NSW; Sydney; Hybrid; AUD 70,000 - 110,000; Full time

Benefits offered by this job

Salary packaging options

Best Workplace Award

Hybrid work model

Performance-based leave

Purpose-driven work

Private health discounts

Job summary

Cancer Council NSW is seeking a PR & Communications Specialist to join the Marketing & Communications Unit. You will drive PR campaigns, craft external messaging, source real-life stories and manage media relations with high-profile ambassadors.

Essentially, you will collaborate across functions to support brand reputation, ensure consistent communications, and advise stakeholders on best practices. This role offers a flexible work arrangement and impactful, purpose-driven work.

Qualifications

• Minimum 3 years’ experience in PR, communications or media relations.
• Strong storytelling, content development and media engagement skills.
• Excellent communication, stakeholder management and influencing abilities.
• Highly organised, proactive and able to manage multiple priorities under pressure.
• Flexible and responsive, including availability for out-of-hours media enquiries.

Responsibilities

• Support delivery of PR strategies and campaigns across key Cancer Council NSW functions, driving measurable outcomes.
• Develop and distribute engaging communications content across traditional, digital and online channels.
• Build and maintain strong relationships with media, spokespeople, ambassadors and key stakeholders, while pitching newsworthy stories and managing media enquiries.
• Source and share compelling real-life stories, while supporting reputation management and corporate communications.
• Monitor, evaluate and optimise PR activity using agreed performance measures and insights.
• Collaborate with Marketing, Digital and key stakeholders to deliver integrated campaigns and uphold brand standards.
• Act as a trusted communications advisor, educating stakeholders on best practice use of Cancer Council NSW's verbal brand.
• Support key corporate communications projects and organisational publications.

Skills

Storytelling

Content development

Media engagement

Communication

Stakeholder mgmt

Influencing

Organisational skills

Education

Bachelor's degree in Communications, Marketing or related discipline

Job description

About Us

Cancer Council NSW (CCNSW) is a community funded and focused not for profit. We are the largest cancer charity in NSW and our point of difference is that we work across every area of every cancer, from research right through to support.

Cancer Council NSW (CCNSW) is a community funded and focused not for profit. We are the largest cancer charity in NSW and our point of difference is that we work across every area of every cancer, from research right through to support. At CCNSW we understand that nothing feels better than doing work you really care about. As Australia’s leading organisation supporting all people impacted by all cancers, we understand how good it feels to make a difference. We know that almost 1 in 2 Australians are affected by cancer during their lifetime, by joining the passionate team at CCNSW you’ll know that each day the work you’re doing will positively impact people in your life and Australia. Together, we will work towards our goal of a cancer free future, while at the same time encouraging you to get the most out of your life with a supportive environment anchored in flexibility, physical and mental wellbeing to bring out the best of what makes you uniquely you. CCNSW we’re here for meaningful careers that feel good.

About The Team

The PR & Communications Specialist role sits in the Marketing & Communications Unit within the Marketing & Fundraising division. The Marketing & Communications Unit is responsible for promoting, positioning, and protecting Cancer Council’s brand and reputation across NSW, and supports the whole organisation.

About The Role

The PR & Communications Specialist plays a critical role in helping Cancer Council NSW meet its organisational objectives through public relations and communications activity. This role is responsible for executing PR and communications across our various functions, responding to reactive media requests, creating external messaging, sourcing real life stories, working with high profile ambassadors, liaising with relevant internal and external stakeholders, and effectively managing issues and opportunities.

About The Benefits

• Generous salary packaging options that can increase your take home pay by paying certain expenses using pre-tax dollars up to $15,900 a year.
• Recognised for Voice Project's 2021 and 2023 "Best Workplace" Award.
• A balanced organisational approach to WFH and office
• Additional performance-based leave available.
• Work for purpose and know that your work fosters an engaged, diverse and culturally aware organisation.
• Discounts available for everyday expenses such as private health, retail and fitness

Key Responsibilities Of The Role

• Support delivery of PR strategies and campaigns across key Cancer Council NSW functions, driving measurable outcomes.
• Develop and distribute engaging communications content across traditional, digital and online channels.
• Build and maintain strong relationships with media, spokespeople, ambassadors and key stakeholders, while pitching newsworthy stories and managing media enquiries.
• Source and share compelling real-life stories, while supporting reputation management and corporate communications.
• Monitor, evaluate and optimise PR activity using agreed performance measures and insights.
• Collaborate with Marketing, Digital and key stakeholders to deliver integrated campaigns and uphold brand standards.
• Act as a trusted communications advisor, educating stakeholders on best practice use of Cancer Council NSW's verbal brand.
• Support key corporate communications projects and organisational publications.

Essential

• Minimum 3 years’ experience in PR, communications or media relations
• Strong storytelling, content development and media engagement skills.
• Excellent communication, stakeholder management and influencing abilities.
• Highly organised, proactive and able to manage multiple priorities under pressure.
• Flexible and responsive, including availability for out-of-hours media enquiries.

Desirable

• Tertiary qualifications in Communications, Marketing or a related discipline, with strong media networks.
• Experience delivering impactful, integrated PR campaigns and results within budget constraints.

CCNSW is an inclusive place to volunteer and work. We embrace diversity, celebrate our differences, and inspire each person to be their authentic self at work. As we strive to represent the communities we serve, we welcome and actively encourage applications from Aboriginal and Torres Strait Islander people and other diverse groups.

If you require any adjustments to submit your application, please get in touch with us Blayze Thomas at [e-mail]

Please note, we do not anticipate this role to commence before 11th January 2027.