Impactful PR & Communications Specialist – Hybrid Work

Cancer Council NSW; Sydney; Hybrid; AUD 70,000 - 110,000; Full time

Benefits offered by this job

Salary packaging options

Best Workplace Award

Hybrid work model

Performance-based leave

Purpose-driven work

Private health discounts

Job summary

Cancer Council NSW is seeking a PR & Communications Specialist to join the Marketing & Communications Unit. You will drive PR campaigns, craft external messaging, source real-life stories and manage media relations with high-profile ambassadors.

Essentially, you will collaborate across functions to support brand reputation, ensure consistent communications, and advise stakeholders on best practices. This role offers a flexible work arrangement and impactful, purpose-driven work.

Qualifications

• Minimum 3 years’ experience in PR, communications or media relations.
• Strong storytelling, content development and media engagement skills.
• Excellent communication, stakeholder management and influencing abilities.
• Highly organised, proactive and able to manage multiple priorities under pressure.
• Flexible and responsive, including availability for out-of-hours media enquiries.

Responsibilities

• Support delivery of PR strategies and campaigns across key Cancer Council NSW functions, driving measurable outcomes.
• Develop and distribute engaging communications content across traditional, digital and online channels.
• Build and maintain strong relationships with media, spokespeople, ambassadors and key stakeholders, while pitching newsworthy stories and managing media enquiries.
• Source and share compelling real-life stories, while supporting reputation management and corporate communications.
• Monitor, evaluate and optimise PR activity using agreed performance measures and insights.
• Collaborate with Marketing, Digital and key stakeholders to deliver integrated campaigns and uphold brand standards.
• Act as a trusted communications advisor, educating stakeholders on best practice use of Cancer Council NSW's verbal brand.
• Support key corporate communications projects and organisational publications.

Skills

Storytelling

Content development

Media engagement

Communication

Stakeholder mgmt

Influencing

Organisational skills

Education

Bachelor's degree in Communications, Marketing or related discipline

Job description

Cancer Council NSW is seeking a PR & Communications Specialist to join the Marketing & Communications Unit. You will drive PR campaigns, craft external messaging, source real-life stories and manage media relations with high-profile ambassadors.

Essentially, you will collaborate across functions to support brand reputation, ensure consistent communications, and advise stakeholders on best practices. This role offers a flexible work arrangement and impactful, purpose-driven work.