Performance Marketing Specialist

Touch Of Talent Pty Ltd; Melbourne; On-site; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid work model

Mentorship program

Career progression opportunities

Team events

Job summary

Touch Of Talent Pty Ltd is seeking a Performance Marketing Executive to work across Paid Search, Paid Social and Programmatic for a portfolio of consumer brands. This hands-on role covers full campaign lifecycle from setup to optimisation, reporting and insights.

You'll collaborate with experienced specialists, strengthening technical skills, learning how channels complement each other and growing your knowledge in measurement, attribution and client management.

Qualifications

• 1–3 years hands-on experience across performance media, ideally in an agency.
• Experience across Paid Search, SEM, PPC and/or Paid Social, with Programmatic exposure highly regarded.
• Hands-on experience with platforms such as Google Ads and Meta Ads Manager.

Responsibilities

• Build, launch and manage campaigns across Paid Search, Paid Social and Programmatic.
• Support campaign setup across targeting, audiences, budgets, bidding and creative implementation.
• Monitor campaign pacing, delivery, budgets and performance against KPIs.
• Complete regular campaign checks to ensure accuracy, tracking and smooth delivery.
• Analyse campaign performance and identify opportunities to improve results.
• Optimise bids, budgets, keywords, audiences, placements and creative based on performance.
• Support testing across creative, audiences, bidding strategies and campaign structures.
• Work with senior team members to troubleshoot performance challenges and implement improvements.
• Prepare regular performance reports across paid media channels.
• Track campaign performance against KPIs, budgets and client objectives.
• Turn campaign data into clear insights and actionable recommendations.

Skills

Paid Search

Paid Social

Programmatic

Analytics

Attention to detail

Communication

Campaign optimization

Tools

Google Ads

Meta Ads Manager

Job description

Company Type: Marketing Agency
Location: Melbourne
Work Model: Hybrid, 3 days in the office / 2 days WFH
Channels: Paid Search, Paid Social & Programmatic
Client Portfolio: Retail, E-commerce, FMCG, Travel & Lifestyle

The Opportunity

Looking to build your career across Paid Search, Paid Social and Programmatic, rather than being siloed into a single channel?

Join an established agency as a Performance Marketing Executive, working across a portfolio of well-known consumer brands and gaining hands-on experience across the major performance media platforms.

You'll work alongside experienced performance specialists who will help you strengthen your technical skills, understand how different channels work together and develop your knowledge of performance strategy, measurement and client management.

This is a hands-on role where you'll be involved across the full campaign lifecycle, from setup and activation through to optimisation, reporting and insights.

What You'll Be Doing

Campaign Activation & Management

• Build, launch and manage campaigns across Paid Search, Paid Social and Programmatic
• Support campaign setup across targeting, audiences, budgets, bidding and creative implementation
• Monitor campaign pacing, delivery, budgets and performance against agreed KPIs
• Complete regular campaign checks to ensure accuracy, tracking and smooth delivery

Optimisation & Performance

• Analyse campaign performance and identify opportunities to improve results
• Optimise bids, budgets, keywords, audiences, placements and creative based on performance
• Support testing across creative, audiences, bidding strategies and campaign structures
• Work with senior team members to troubleshoot performance challenges and implement improvements

Reporting & Insights

• Prepare regular performance reports across paid media channels
• Track campaign performance against KPIs, budgets and client objectives
• Turn campaign data into clear insights and actionable recommendations
• Develop your understanding of measurement, attribution and performance reporting

Client & Team Collaboration

• Work closely with Performance Managers and Directors across campaign planning and delivery
• Support client meetings, campaign updates and performance presentations
• Collaborate with internal strategy, planning, creative and account service teams
• Build your confidence communicating campaign results, insights and recommendations to clients

What We're Looking For

Technical & Performance Skills

• 1-3 years of hands-on experience across performance media, ideally within an agency environment
• Experience across Paid Search, SEM, PPC and/or Paid Social, with Programmatic exposure highly regarded
• Hands-on experience with platforms such as Google Ads and Meta Ads Manager
• Good understanding of campaign setup, optimisation, reporting and key performance metrics

Personal & Professional Skills

• Strong analytical mindset with an interest in understanding what drives campaign performance
• High attention to detail when working across campaigns, budgets and reporting
• Curious and proactive, with a genuine interest in performance marketing and emerging media platforms
• Strong communication skills and the confidence to contribute ideas within a collaborative team

What You Get in Return

Career & Development

• Hands-on exposure across Paid Search, Paid Social and Programmatic, rather than being limited to one channel
• Structured development and mentorship from experienced performance specialists and senior leaders
• Direct exposure to major media platforms, industry training and professional development opportunities
• Clear progression pathway towards Performance Media Manager and broader strategic roles

Culture & Lifestyle

• Hybrid working with 3 days in the office and 2 days WFH
• Collaborative Melbourne team with a strong focus on learning, development and media craft
• Additional leave and flexible working benefits beyond standard entitlements
• Regular team events, social activities and opportunities to connect across the wider agency