Patient Marketing Manager

Hustle; Sydney; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Social team with lunches and drinks

On-site North Sydney office

Job summary

Hustle in Sydney is seeking a hands-on marketer to drive patient journeys and communications for a healthcare partner. You’ll build journeys in Salesforce Marketing Cloud, craft compelling copy and manage campaigns to connect Australians with medical centres and telehealth services.

The role combines technical build with creative writing, requires five years’ experience, and is a seven-month fixed-term, full-time contract based in North Sydney.

Qualifications

• Hands-on Salesforce Marketing Cloud experience.
• Five+ years of marketing experience.
• Strong copywriting and campaign delivery skills.
• Experience managing agencies and stakeholders.

Responsibilities

• Build, test and troubleshoot segments, journeys and automations in Salesforce Marketing Cloud.
• Write patient communications across email, SMS, web and app.
• Run local campaigns for centre growth and launches.
• Maintain patient engagement through lifecycle and membership marketing.
• Brief agencies, coordinate photoshoots and creative assets.
• Track performance and translate insights into improved campaigns.

Skills

Salesforce Marketing Cloud

Copywriting

Campaign delivery

Job description

7-month contract | North Sydney

A head for customer journeys. A way with words. A role with purpose.

You know your way around Salesforce Marketing Cloud and can write an email people actually want to read. Now put both to work helping more Australians access healthcare.

We’re partnering with a healthcare organisation looking for a hands-on marketer to connect patients with medical centres and telehealth services.

What you’ll get stuck into

Reporting to the Head of Marketing, you’ll bring campaigns to life from the first idea to the final results:

• Build, test and troubleshoot segments, journeys and automations in Salesforce Marketing Cloud.
• Write patient communications across email, SMS, web and app.
• Run local campaigns for centre growth, new services and launches.
• Keep patients engaged through lifecycle and membership marketing.
• Brief agencies, organise photoshoots and coordinate creative.
• Track performance and turn insights into better campaigns.

Your kind of role?

You enjoy both the technical build and the creative work. You bring:

• Hands-on Salesforce Marketing Cloud experience. You’ve personally built journeys and automations and solved problems along the way. This is essential.
• Strong copywriting and campaign delivery skills, with at least five years’ relevant marketing experience.
• Confidence managing agencies, stakeholders and a busy to-do list.

Agency or in-house backgrounds are welcome. Healthcare, other regulated industries, membership or loyalty experience would be a bonus.

The practical bits

• Expected early December 2026 start.
• Seven-month fixed-term contract, with potential to become permanent, though not guaranteed.
• Full-time in the North Sydney office.
• Some medical centre visits involving driving.
• A social team with lunches and drinks together.

Full Australian working rights are required. The interview process includes a copywriting exercise.