Part-Time Marketing & Communications Lead – Trades

PROTRADE United; Melbourne; On-site; AUD 65,000 - 90,000; Part time

Benefits offered by this job

Great culture

Part-time 3 days

Remuneration

Ongoing training

Laptop provided

Career progression

Job summary

PROTRADE United in Melbourne is seeking a Marketing & Communications Specialist to lead content marketing focusing on organic social media, email marketing, and lead nurturing.

You'll develop and execute email strategies for the Trades and Construction sector, drive social campaigns across Facebook, Instagram, LinkedIn and YouTube, manage CRM workflows with Zapier and form integrations, and collaborate with partners for co-marketing.

Qualifications

• Proven email marketing experience with B2B audiences.
• Strong social media management skills across multiple platforms.
• Experience with lead nurturing and CRM workflows.

Responsibilities

• Lead content marketing strategy focused on organic social, email, and lead nurturing.
• Develop and execute email campaigns using tools like Mailchimp/Ontraport.
• Drive social media presence, community engagement, and campaign execution.
• Manage email databases with segmentation and maintenance.
• Promote events and drive co-marketing with partners.
• Implement CTA forms and Zapier integrations for CRM data.
• Analyze marketing metrics and provide improvement recommendations.

Skills

Email marketing

Social media management

B2B marketing

Content creation

CRM integration

Zapier

Adobe Creative Suite

Tools

Mailchimp

Ontraport

Meta (Facebook)

LinkedIn

YouTube

Canva

Adobe Photoshop

Adobe Illustrator

Job description

PROTRADE United in Melbourne is seeking a Marketing & Communications Specialist to lead content marketing focusing on organic social media, email marketing, and lead nurturing.

You'll develop and execute email strategies for the Trades and Construction sector, drive social campaigns across Facebook, Instagram, LinkedIn and YouTube, manage CRM workflows with Zapier and form integrations, and collaborate with partners for co-marketing.