Paid Media Specialist: Meta & Google Ads (ROAS)

seek.com.au; Gold Coast City; On-site; AUD 80,000 - 110,000; Full time

Job summary

Aspire Fundraising on the Gold Coast invites a hands-on Paid Media Specialist to manage Meta and Google Ads campaigns for multiple charitable campaigns. Working in-office with our Digital Manager, you will focus on performance, ROAS and conversion optimisation rather than content creation.

You'll monitor campaigns daily, optimise budgets, audiences and bidding, run A/B tests, and report insights. A strong analytical mindset, attention to detail and ability to work across a small team are

Qualifications

• Minimum 3 years' hands-on Meta Ads experience.
• Proven Google Ads campaign management.
• Strong data analysis and reporting skills.
• Ability to manage multiple campaigns and budgets.

Responsibilities

• Build, launch and optimise Meta and Google Ads campaigns for multiple client accounts.
• Monitor performance daily and adjust to improve results.
• Manage budgets, targeting, placements, bidding and ad sets.
• Analyze data to identify trends and issues.
• Prepare campaign performance reports and recommendations.
• Conduct ongoing A/B testing of audiences and creatives.
• Collaborate with website/technical teams to improve measurement.

Skills

Meta Ads management

Google Ads management

Campaign optimization

ROAS analysis

Analytics

Budget management

Communication skills

Independent worker

Tools

Meta Ads Manager

Google Ads

GA4

Google Tag Manager

Conversion tracking

Job description

Aspire Fundraising on the Gold Coast invites a hands-on Paid Media Specialist to manage Meta and Google Ads campaigns for multiple charitable campaigns. Working in-office with our Digital Manager, you will focus on performance, ROAS and conversion optimisation rather than content creation.

You'll monitor campaigns daily, optimise budgets, audiences and bidding, run A/B tests, and report insights. A strong analytical mindset, attention to detail and ability to work across a small team are