Paid Media Lead - Search, Social & Programmatic (Hybrid)

Touch of Talent; Melbourne; Hybrid; AUD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work model

Competitive salary

Performance bonus

Wellbeing days

Gym membership

Public transport card

Job summary

Touch of Talent is seeking a Paid Media Manager to drive strategy and activation across Paid Search, Paid Social and Programmatic media for leading Australian and global brands.

You will own campaign strategy, optimisation and reporting, collaborating with senior team members and internal departments to deliver integrated results. Hybrid work is available with in-office collaboration three days a week.

Qualifications

• 3–5+ years hands-on experience across Paid Search, Paid Social and Programmatic Media.
• Strong expertise across Google Ads, Microsoft Advertising, Meta Ads Manager and programmatic DSPs.
• Proven ability to independently plan, activate and optimise campaigns across all three channels.

Responsibilities

• Lead Paid Search campaigns across Google Ads, Microsoft Advertising and SA360.
• Manage Paid Social campaigns across Meta Ads Manager, TikTok Ads Manager and LinkedIn Campaign Manager.
• Oversee Programmatic campaigns across DV360 and The Trade Desk.
• Develop integrated Paid Search, Paid Social and Programmatic strategies and budget allocation.
• Lead cross‑channel performance reporting using GA4, CM360 and Looker Studio.
• Present strategic recommendations and manage client relationships across all channels.

Skills

Paid media

Google Ads

Meta Ads Manager

DV360

The Trade Desk

GA4

Tools

GA4

CM360

Looker Studio

GTM

Job description

Touch of Talent is seeking a Paid Media Manager to drive strategy and activation across Paid Search, Paid Social and Programmatic media for leading Australian and global brands.

You will own campaign strategy, optimisation and reporting, collaborating with senior team members and internal departments to deliver integrated results. Hybrid work is available with in-office collaboration three days a week.