National Local Area Marketing Leader

endeavour group careers; Victoria; On-site; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Discount program

Wellbeing services

Learning and development

Job summary

Endeavour Group, connected with ALH Hotels, seeks a Head of Local Area Marketing to drive venue-level marketing across 350+ pubs nationally. Lead a new Local Area Marketing team, set strategy, and champion data-driven growth with scalable systems.

You will partner with Operations, align with brand standards, and develop a playbook for efficient, scalable marketing. A high-impact leadership role with clear growth opportunities.

Qualifications

• 10+ years in a senior marketing role.
• Broad generalist skill set with performance marketing outcomes.
• Desirable Local Area Marketing and hospitality experience.
• tertiary qualification in marketing or equivalent.
• Proven ability to link marketing plans to budgets and insights.

Responsibilities

• Set strategic vision for venue-level marketing across 350+ venues.
• Lead a new Local Area Marketing team and playbook.
• Partner with Operations to align marketing with brand standards.
• Roadmap marketing tools, systems, and templates for scalable execution.
• Plan campaigns, measure performance, manage budgets, and work with agencies.

Skills

Strategy development

Team leadership

Stakeholder management

Performance marketing

Agency partnerships

Change management

Hospitality industry

Local Area Marketing

Budget management

Education

Marketing degree or equivalent

Job description

Endeavour Group, connected with ALH Hotels, seeks a Head of Local Area Marketing to drive venue-level marketing across 350+ pubs nationally. Lead a new Local Area Marketing team, set strategy, and champion data-driven growth with scalable systems.

You will partner with Operations, align with brand standards, and develop a playbook for efficient, scalable marketing. A high-impact leadership role with clear growth opportunities.