Marketing Specialist: Consumer Tech & Retail Campaigns

360 International Trading Pty Ltd; Geehi; Sur place; AUD 65 000 - 90 000; Plein temps

Résumé du poste

360 International Trading Pty Ltd is seeking a proactive marketing professional to plan, coordinate and deliver campaigns that build brand awareness and grow direct-to-consumer sales across Australia and New Zealand. You will work with Sales, Product and e-commerce teams, overseas brand partners and external agencies to translate priorities into effective marketing plans.

Your responsibilities include creating campaign concepts, briefs, copy for social media and websites, reviewing content and

Qualifications

• At least two years' relevant marketing experience with consumer technology/retail/e-commerce.
• Excellent English writing, editing and stakeholder communication.
• Practical experience with social media, email marketing, content tools and digital analytics; familiarity with paid search or social advertising.
• Strong organization, initiative and ability to manage multiple brands and deadlines.
• A marketing qualification or equivalent experience; Mandarin is desirable for liaison with overseas brand teams.

Responsabilités

• Develop marketing plans and maintain a calendar covering launches, retailer promotions and seasonal campaigns.
• Create campaign concepts and briefs with objectives, audiences, channels, budgets and success measures.
• Produce copy/content for social media, emails, websites and sales materials per brand guidelines.
• Review website content and SEO data; implement approved improvements with relevant teams.
• Coordinate paid search and social activity with agencies or internal teams; monitor spend and results.
• Support retail marketing with assets, product info, POS materials and retailer coordination.
• Coordinate creators, influencers, events and demos; manage briefs and deliverables.
• Research customers, competitors and market trends to identify opportunities for new product ranges.
• Analyse campaign outcomes and sales data to inform future strategies.
• Track budgets, approvals and deadlines; report results and lessons learned to the Director.

Connaissances

Marketing campaigns

Campaign planning

Stakeholder communication

Content creation

Digital analytics

Formation

Marketing qualification or equivalent

Outils

Social media platforms

Description du poste

360 International Trading Pty Ltd is seeking a proactive marketing professional to plan, coordinate and deliver campaigns that build brand awareness and grow direct-to-consumer sales across Australia and New Zealand. You will work with Sales, Product and e-commerce teams, overseas brand partners and external agencies to translate priorities into effective marketing plans.

Your responsibilities include creating campaign concepts, briefs, copy for social media and websites, reviewing content and