Marketing Specialist

GWA Group; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

GWA Group in Sydney is seeking a Marketing Specialist to lead brand and customer GTM campaigns end-to-end.

Based in North Sydney with hybrid work, you will own multi-channel campaigns, support product launches, and collaborate with Sales and National Accounts.

The ideal candidate has 5+ years in FMCG or electronics, experience with trade and B2B, and a track record of end-to-end campaign delivery with ROI focus.

Qualifications

• 5+ years in building products, FMCG, electronics or similar.
• Experience with trade, retail or B2B customers.
• Strong understanding of in-store / path-to-purchase marketing.
• Proven end-to-end campaign delivery.
• Analytical mindset — you think in results.
• Confident managing multiple projects and stakeholders.

Responsibilities

• Own multi-channel GTM campaigns (digital, retail, trade).
• Keep projects moving — timelines, assets, approvals.
• Support product launches from concept to go-live.
• Partner with Sales/National Accounts on promotions and catalogues.
• Build and manage a 12-month marketing calendar.
• Bring campaigns to life in-store and along the path to purchase.
• Track results, measure ROI and optimise performance.

Skills

Brand management

Go-to-market campaigns

Multi-channel marketing

Stakeholder management

Analytics & ROI

Job description

## Marketing SpecialistApply: North Sydney, NSW: Full time: Posted 30+ Days Ago: JR100137GWA Group is a leading innovator, designer, importer and supplier of sustainable water solutions for bathrooms, kitchens and laundries across residential and commercial spaces. With our iconic brands Caroma and Methven, and operations spanning Australia, New Zealand and the UK, we’re shaping a better, more sustainable future, one solution at a time.**Marketing Specialist**• Step into a role with real commercial impact• Build the skills to step up• North Sydney | HybridWant to own campaigns, not just support them?We’re looking for a marketer ready to lead brand and customer GTM campaigns end‐to‐end — and build the experience to move into a senior role.**The role**You’ll be at the centre of campaign delivery:• Own multi‐channel GTM campaigns (digital, retail, trade)• Keep projects moving — timelines, assets, approvals• Support product launches from concept to go‐live• Partner with Sales/National Accounts on promotions and catalogues• Build and manage a 12‐month marketing calendar• Bring campaigns to life in‐store and along the path to purchase• Track results, measure ROI and optimise performance**About you**You’re creative and commercially minded.• 5+ years in building products, FMCG, electronics or similar• Experience with trade, retail or B2B customers• Strong understanding of in‐store / path‐to‐purchase marketing• Proven end‐to‐end campaign delivery• Analytical mindset — you think in results• Confident managing multiple projects and stakeholdersThis role offers real ownership rather than coordination, with broad exposure across digital, retail and trade channels. You’ll work closely with Sales and senior leaders, and be based in a convenient North Sydney office that’s easy to reach. There’s also room to grow your skills and progress over time.If you’re ready to step up and make things happen, apply now.Ready to apply? Great! Just click the apply button to build your career with us! Please note: You must be a citizen, permanent resident or hold all the relevant employment visas and other approvals for the location and duration of this position to apply for this role. Please note that we are not accepting applications from agencies for this position.