Marketing Specialist

HyperRobotics; Melbourne; On-site; AUD 45,000 - 65,000; Part time

Benefits offered by this job

AU$40 per hour + superannuation

In office in Melbourne

Creative ownership of brand across 3渠道

Growth opportunities as the company/ro

Job summary

Hyper Robotics, Melbourne-based and Australian owned, seeks a creative marketer to own social and paid marketing across LinkedIn, Facebook and Instagram. This part-time role (1–2 days/week) sits with the sales team and focuses on generating qualified B2B leads from real sites and numbers.

You will plan strategy, create content from draft to filming and publishing, and manage campaigns. Strong B2B experience, hands-on LinkedIn/Meta ads, and storytelling skills are essential.

Qualifications

• Proven B2B marketing experience targeting facilities managers and operations leaders.
• Hands-on experience running paid campaigns in LinkedIn and Meta.
• Experience building a strategy and delivering content end-to-end.

Responsibilities

• Build and own the marketing strategy and quarterly plan across LinkedIn, Facebook and Instagram.
• Plan and run a monthly content calendar for organic content across all three channels.
• Draft, film, edit and publish content including posts, carousels, video and photography.
• Build, launch and optimise paid campaigns focused on quality B2B leads.
• Use AI tools to speed up research, copywriting and production.
• Track performance and report monthly with recommendations.
• Collaborate with sales to support real conversations and deals.

Skills

B2B marketing

Paid campaigns

Content creation

AI in workflow

Copywriting

Storytelling

Design tools

Video editing

Tools

LinkedIn Campaign Manager

Meta Ads Manager

Canva

Figma

CapCut

Premiere

Job description

Hyper Robotics supplies autonomous cleaning robots to commercial sites across Australia, including distribution centres, supermarkets, shopping centres and fitness facilities. Our machines sweep and scrub large hard floors overnight without an operator.

We are Melbourne based and Australian owned. Our fleet is built on the platform IDC ranks number one globally for commercial cleaning robots by shipments and revenue (2025), the same technology in service at Heathrow and Changi airports.

The role

We are looking for a creative, strategic marketer to own our social and paid marketing across LinkedIn, Facebook and Instagram. This is a B2B role: our buyers are facility managers, operations leaders and business owners, not consumers. Your job is to turn robots, real customer sites and real numbers into content and campaigns that generate qualified leads for our sales team.

You will plan the strategy and create the content yourself, from first draft to filming, editing and publishing. This is a part time role of 1 to 2 days a week, based in our Melbourne office, working side by side with the sales team, with time on customer sites to capture content.

What you will do

• Build and own the marketing strategy and quarterly plan across LinkedIn, Facebook and Instagram
• Plan and run a monthly content calendar for organic content across all three channels
• Draft, film, edit and publish all of your own content, including posts, carousels, short form video and photography
• Build, launch and optimise paid campaigns in LinkedIn Campaign Manager and Meta Ads Manager, focused on quality B2B leads
• Use AI tools to speed up research, copywriting, design and video production
• Track performance and report monthly on cost per lead, engagement and what is working, with clear recommendations
• Work closely with the sales team so marketing supports real conversations and deals

About you

• Proven B2B marketing experience. We need someone who knows how to market to businesses, not just consumers
• Hands on experience running paid campaigns in both LinkedIn Campaign Manager and Meta Ads Manager
• Experience building a marketing strategy and plan, and then delivering it
• Confident creating your own content end to end: drafting, filming, editing and publishing
• Confident using AI tools such as ChatGPT, Claude, Midjourney or similar in your daily workflow
• A natural storyteller with sharp, plain English copywriting
• Creative eye, with design skills in Canva, Figma or Adobe, and video editing in CapCut, Premiere or similar
• Organised and self managing, able to deliver a lot in limited days
• Able to work from our Melbourne office on your working days

What we offer

• $40 per hour plus superannuation, part time, 1 to 2 days a week
• In office in Melbourne, working directly with the sales team
• Creative and strategic ownership of the brand across LinkedIn, Facebook and Instagram
• Real products, real sites and real stories to work with
• The chance to grow the role as the company grows