Marketing Officer

Right at Home; Perth; On-site; AUD 55,000 - 75,000; Full time

Job summary

Right at Home is seeking a Marketing Officer to grow our client base and raise awareness of in-home care services in the Perth South-Eastern Suburbs. You will lead content creation for social channels and collaborate with franchise owners to align on branding.

The role supports development of annual marketing plans, manages social media investments, and maintains brand guidelines across digital assets. A relevant degree and hands-on content skills are preferred.

Qualifications

• 2-3 years of experience in a similar marketing role.
• Tertiary degree in marketing or related field preferred.
• Proficient in Microsoft Office and Canva.
• Able to create and edit visual content (photos/videos).
• Strong knowledge of social media platforms and trends.

Responsibilities

• Create, publish and manage content for social media (paid and organic).
• Collaborate with franchise owners on social and digital content.
• Help develop annual marketing programs and manage social media budgets.
• Support franchise offices with branded content and brand guidelines.
• Prepare reports for campaign performance and analyze traffic metrics.
• Maintain brand assets and ensure consistent brand messaging across platforms.
• Coordinate with external marketing agencies and vendors.
• Undertake additional duties as required by Management.

Skills

2-3 years experience

Social media savvy

Creative flair

Copywriting

Project management

Team player

Current National Police Check

Full Drivers Licence

Right to work in Australia

Photography

Videography

Editing software

Canva

Microsoft Office

Education

Bachelor's degree in marketing or equivalent

Tools

Canva

Microsoft Office

Editing software

Job description

Welcome to Right at Home’s
Job Opportunities

The Right at Home Mission and Values

Right at Home has a mission to ‘improve the quality of life for those we serve’. We do this by choosing the Right People™, to deliver the Right Services™ with the Right Approach™. To continue this unwavering standard of quality care, we look for people who build our culture, who are sensitive and adaptable to clients’ different personalities, cultural backgrounds, and home dynamics, and who align with our values of flexibility, approachability, accountability, collaboration and integrity.

Benefits of Becoming a Right at Home Caregiver, Nurse, or Allied Health Practitioner

The foundation of becoming a successful Right at Home caregiver, nurse, or allied health practitioner is a deep passion for people and a commitment to providing high-quality care. In return, Right at Home provides flexibility and work security and a sense of belonging to a local office. You will be backed by a national support team meaning less travel and more client interaction. Right at Home values and supports your contribution and focuses on your career development with mentoring by experienced nurses, care managers, and allied health professionals with ongoing training and supervision. Competitive pay and a reward and recognition program called Right at Home! at some local offices are all part of the advantages of working for Right at Home.

Right About You!™

Right About You! is our employee recognition, wellbeing, and discounts program. The program recognises and supports Right at Home employees, bringing to life our values and culture with the use of eCards to recognise employees and peers doing great work. A key benefit of Right About You! is to help our workforce save money everyday, with discounts at over 400 Australian and international retailers. The best part? ALL of the discount offers can be used in conjunction with any sale prices or promotions offered by the retailer - so our employees save even more on things like groceries, petrol, clothing, entertainment, gadgets, appliances, travel and much more!

If spending is not their thing, our caregivers click through to our wellbeing portal for tips and tricks on how to maintain a healthy balance in their life. If they are looking for some midweek meal inspiration, needing help winding down at the end of a busy day, or just looking for simple ways to move more, there are loads of videos, recipes, articles, tools and tips to support their physical, financial and mental wellbeing. As part of Right at Home’s RightPeople ™ , we have ensured that whatever makes our employees tick, Right About You! ™ has it covered.

Right at Home is Australia’s leading quality home care provider, caring for seniors, adults living with a disability and adults recovering from a hospital stay. There’s nothing more important than providing care for those in need. Right at Home offers careers for Certificate III Companion Care Level Caregivers right through to Registered Nurses and Allied Health Professionals including physiotherapists and OTs who provide complex medical and wellbeing support to clients.

We want to help and support you and your career and provide you with the opportunity to serve a community who needs you so you can make a real difference in the lives of the most vulnerable while growing and thriving as a person. As a Right at Home caregiver, nurse, or allied health practitioner, our mission of ‘improving the quality of life for those we serve’ becomes your mission, too.

Search Current Positions

Right at Home provide exceptional in-home care and support for a range of clients in thePerth South-Eastern Suburbs\"Our Mission is to improve the quality of life for those we serve\".

We are seeking aMarketing Officerto help grow our client base and strengthen the community's awareness of our services. Your goal will be to ensure that more people in need of home care services can access the high-quality support we offer.

TheMarketing Coordinatorwill be responsible for:

• Creation, publishing and management of content for our social media platforms, both paid and organic.
• Support and collaborate with the franchise owners on their social and digital content.
• Assist in developing annual marketing programs and assist in managing social media investment in line with budgets.
• Support franchise offices with branded content and maintain brand guidelines with content product specification details within systems.
• Assist in preparing reports for campaign performance.
• Evaluate and report on website and social platform traffic metrics.
• Maintain all physical and digital brand assets including collateral and digital platforms both internal and external.
• Ensure consistent brand messaging throughout all platforms.
• Assist in managing external marketing agencies and vendor relationships.
• Undertake additional duties as required by Management.

Qualifications

• 2- 3 years’ experience in a similar role.
• Tertiary degree in relevant field is preferable.
• Technical skills:Proficient in Microsoft Office along with online design and publishing tools, including Canva.
• Creation & Design skills:Proficiency in photography, videography, and editing software.
• Social media savvy:Familiarity with various social media platforms and trends.
• Creative flair:Ability to think outside the box and create visually appealing and engaging content.
• Copywriting skills:Excellent written communication skills to craft compelling stories.
• Project Management skills:Time management and problem-solving attitude.
• Team player:Great collaboration and stakeholder management skills are essential to work effectively with our team and our customers.
• Current National Police Check
• Full Drivers License
• Right to work in Australia

Preferred Skills

• Bachelor’s degree in marketing or hold the equivalent TAFE qualifications