Marketing Officer

UTS; Broadway; Hybrid; AUD 101,000 - 123,000; Full time

Benefits offered by this job

Hybrid on-campus and remote work

Flexible work practices

Generous parental leave

Salary packaging opportunities

Job summary

UTS is seeking a Marketing Officer to deliver end-to-end marketing activities supporting faculty priorities and pan-university objectives, building brand visibility and revenue opportunities. The role requires developing content for digital platforms, coordinating campaigns, and interpreting performance data to inform decisions.

The position involves working across MCU and university teams in a hybrid on-campus/remote setup, focusing on audience engagement, campaign delivery, and performance

Qualifications

• Ability to deliver audience-focused marketing activities aligned with brand guidelines and campaign objectives.
• Demonstrated reporting skills, with the ability to interpret performance data and communicate insights.
• Demonstrated project coordination skills to conduct activities associated with the implementation, review and assessment of projects.
• Experience working with multiple marketing technology platforms (CMS, CRM, analytics, social tools) and advanced computing skills (MS Office).
• Knowledge of digital marketing principles, including campaign delivery, customer journeys, and performance measurement.

Responsibilities

• Implement end-to-end marketing and communication activities aligned to plans across student and community goals across channels.
• Execute data-informed marketing activity from development through to delivery, including campaign setup, content creation, and in-cycle optimisation.
• Engage collaboratively across MCU and stakeholders to maximise impact and avoid duplication.
• Develop and maintain content across digital platforms to ensure discoverability and alignment with governance principles.
• Interpret performance data and highlight improvements to support decision-making.

Skills

Audience-focused marketing

Brand guidelines

Campaign objectives

Data interpretation

Project coordination

Tools

CMS

CRM

Analytics tools

Microsoft Office

Job description

Our vision is to be a leading public university of technology recognised for our global impact. We are a dynamic and innovative university, ranked by the Times Higher Education as Australia's top young university, and located centrally in one of the world's most liveable cities. With a culturally diverse campus life and extensive international exchange and research programs, UTS prepares graduates for the workplaces of today and tomorrow.

Detailed Description

The Marketing Officer delivers end-to-end activity to support faculty-specific priorities and pan-university objectives. The role works under broad direction, applying contextual understanding of faculty offerings, audiences and partnerships to implement initiatives that align to agreed plans and ultimately enhance institutional brand visibility and support revenue generation.

If successful in applying for this role, you will be responsible for:

• Implementing end-to-end marketing and communication activities, aligning to agreed plans that support shared faculty and pan-university goals across student attraction, partner attraction and community building.
• Executing data-informed marketing activity from development through to delivery, including campaign setup, content creation, and in-cycle optimisation, to maintain a cohesive brand presence across owned, earned, and paid channels in collaboration with colleagues and stakeholders.
• Engaging collaboratively across MCU and with stakeholders to contribute to planning, maximise impact, support alignment, avoid duplication, and support shared goals.
• Developing and maintaining content across digital platforms to ensure discoverability, engagement and alignment with website governance principles, audience behaviours and strategic priorities. Deliver activity directly or in collaboration with MCU and university teams.
• Interpreting performance data and highlight improvements that enhance marketing delivery and preparing insights that support decision-making.

With examples, please outline in a separate document, how you meet the following key selection criteria:

• Ability to deliver audience-focused marketing activities aligned with brand guidelines and campaign objectives.
• Demonstrated reporting skills, with the ability to interpret performance data and communicate insights.
• Demonstrated project coordination skills to conduct activities associated with the implementation, review and assessment of projects.
• Demonstrated experience working with multiple marketing technology platforms (e.g. CMS, CRM, analytics, and social tools) and advanced computing skills, including Microsoft Office applications and related software.
• Knowledge of digital marketing principles, including campaign delivery, customer journeys, and performance measurement.

Remuneration

Base Salary Range: $111,740 pa (HEW 7)

This role attracts 17% superannuation in addition to the base salary.

UTS staff also benefit from a wide range of Employee Benefits include flexible work practices, generous parental leave and salary packaging opportunities.

This is a 3-month fixed-term opportunity with the potential for extension, subject to organisational requirements and availability.

This role is offered on a hybrid basis, with a mix of on-campus and remote work.

Closing date: Sunday, October 25th at 11:59pm (AEDT)

Applicants must have current and valid work rights in Australia.

Accessibility

UTS Recruitment care about digital accessibility. If there is any content in our advertising that you have struggled with, please make us aware so that we can make our information accessible to all.

UTS is recognised widely as supporting inclusivity and diversity through our Wingara Indigenous Employment Strategy, Social Impact Framework and UTS Access and Inclusion Plan. Cited as a WGEA Employer of Choice since the inception of the award, we were among the first Australian institutions to receive the Athena SWAN Bronze Accreditation for our commitment to action addressing gender equity in the STEMM disciplines.

We welcome applications from women, Indigenous Australians, people with disability, those who identify as LGBTIQ and applicants from culturally and linguistically diverse backgrounds.