Marketing Officer

State Library of Queensland; Brisbane; On-site; AUD 70,000 - 90,000; Full time

Job summary

State Library of Queensland in Brisbane’s South Bank is seeking a Marketing Officer to develop and deliver engaging campaigns that grow onsite and online visitation and raise awareness of the Library's diverse offerings, including Anzac Square Memorial Galleries. You will work across the organisation to turn ideas into effective marketing strategies and assets.

The successful candidate will be a creative communicator who builds trusted stakeholder relationships, provides expert advice, and

Responsibilities

• Develop and deliver engaging, audience-focused campaigns that grow onsite and online visitation and raise awareness of State Library's diverse offering.
• Collaborate across the organisation to turn ideas into effective marketing strategies and assets.
• Provide expert advice to help achieve shared goals.
• Build trusted stakeholder relationships and champion engaging, on-brand communications.
• Connect audiences with our diverse services, collections and public programs.
• Deliver campaigns that inspire discovery, encourage visitation and showcase the value of the State Library to Queenslanders.

Job description

State Library of Queensland – Brisbane QLD

16h ago , from Australian Library and Information Association

As a Marketing Officer, you'll develop and deliver engaging, audience-focused campaigns that grow onsite and online visitation and raise awareness of State Library's diverse offering, including for Anzac Square Memorial Galleries. Working collaboratively across the organisation, you'll turn ideas into effective marketing strategies, create compelling campaign assets and provide expert advice to help achieve shared goals. We're looking for a creative communicator with experience delivering campaigns across multiple channels. You'll build trusted stakeholder relationships and champion engaging, on-brand communications. This is an opportunity to contribute to a much-loved Queensland institution and connect people with Queensland stories.

As Marketing Officer, you'll work within the Audience Engagement team, where you'll help connect audiences with our diverse services, collections and public programs. Based in Brisbane's vibrant South Bank cultural precinct, you'll work across the organisation, including closely with the team at Anzac Square Memorial Galleries, to deliver engaging campaigns that inspire discovery, encourage visitation and showcase the value of State Library to Queenslanders.

The role includes working with key stakeholders to deliver high-quality marketing strategies and services to increase onsite and online visitation and achieve organisational goals.

The role description will outline any qualifications, licences and specific requirements of the role. If you are interested in this job we encourage you to read the attached role description and talk to the contact officer.

Applications will remain current for a period of up to 12 months and may be considered for other vacancies (identical or similar).

Appointments are subject to criminal history checks in accordance with section 52 of the Public Sector Act 2022.

Prior to appointment, current and previous public sector employees are required to disclose any history of serious disciplinary action in accordance with section 71 of the Public Sector Act 2022.

All employees are required to disclose any interest/s that conflict, may conflict or may be perceived to conflict with the discharge of their duties in accordance with section 89, 182 or 183 of the Public Sector Act 2022.