Marketing Manager - Practice Areas (Hybrid)

Kone; Sydney; Hybrid; AUD 120,000 - 180,000; Full time

Job summary

KONE is seeking an experienced Marketing Manager (12-Month Contract) to join our Strategy, Transformation & Marketing Team in Australia. The role leads marketing, brand and communications for ANZ, driving growth through cross-functional collaboration with sales and business leaders.

You will shape the regional strategy, oversee budgets, deliver multi-channel campaigns, and develop teams and partners to strengthen KONE's market position and visibility across Australia and New Zealand.

Qualifications

• 5+ years experience in a similar role.
• Experience in a multinational, technology, infrastructure, construction or service environment desired.
• Relevant tertiary qualification in marketing, communications, business or a related discipline desired.
• A track record of developing strategy and translating it into measurable growth, customer and reputation outcomes.
• Strong commercial acumen, including segmentation, value proposition development, demand generation, budget ownership, analytics and business case development.
• Experience advising senior leaders and influencing diverse local and global stakeholders.
• Excellent written, verbal and presentation skills.
• Demonstrated people leadership and experience managing agencies and multi-disciplinary delivery partners.

Responsibilities

• Champion the KONE brand across ANZ.
• Lead the ANZ marketing and communications strategy, plans, and budget, ensuring high commercial impact.
• Work closely with business and sales leaders to support growth through segment-based demand generation, account-based marketing, sales enablement and customer engagement programs.
• Use market and customer insights to identify opportunities and strengthen KONE's market position.
• Lead media, PR, reputation management, and external communications.
• Provide communications support and advice to senior leaders on leadership messaging, business updates, and employee communications.
• Increase KONE's visibility and reputation through customer stories, industry partnerships, events, and engaging content.
• Drive digital marketing activities across web, social media, email marketing, automation platforms, and campaigns to generate engagement and business growth
• Deliver customer-focused campaigns that promote KONE's products, services, and sustainability initiatives.
• Ensure compliance with privacy and marketing policies
• Lead, coach, and develop team members and external partners, fostering a collaborative and high-performing culture.
• Measure and report on marketing performance, insights, and opportunities.

Education

Relevant tertiary qualification in marketing, communications, business or a related discipline

Job description

KONE is seeking an experienced Marketing Manager (12-Month Contract) to join our Strategy, Transformation & Marketing Team in Australia. The role leads marketing, brand and communications for ANZ, driving growth through cross-functional collaboration with sales and business leaders.

You will shape the regional strategy, oversee budgets, deliver multi-channel campaigns, and develop teams and partners to strengthen KONE's market position and visibility across Australia and New Zealand.