Marketing Manager (Part Time)

Reflex Technology Group; Melbourne; Híbrido; AUD 42 000 - 60 000; Tempo parcial

Vantagens oferecidas por esta oferta de emprego

Part-time role with influence

Hybrid working with Melbourne office

Shape marketing strategy and growth

Values-led culture

Work with mission-driven organisations

Resumo da oferta

Reflex Technology Group in Surrey Hills, VIC, seeks a part-time Marketing Manager to lead RTG’s B2B demand generation (0.4 FTE, 2 days/week). You will shape the marketing strategy, drive lead generation for the sales team, and collaborate with vendors and sector partners to create compelling campaigns.

You will manage campaigns in HubSpot, test approaches, and use data to optimize performance. This role offers hybrid work with regular Melbourne/Surry Hills office presence and a practical,

Qualificações

• Strong B2B marketing experience at senior specialist or manager level.
• Proven ability to grow lead volume and improve lead quality.
• Hands-on experience with marketing automation platforms (HubSpot or similar).
• Analytical, data-driven, able to justify decisions with insights.
• Comfortable working in a part-time role with clear priorities and limited supervision.

Responsabilidades

• Lead the development of RTG’s marketing strategy and plan.
• Drive B2B demand generation to increase volume and quality of leads.
• Plan, test and optimise campaigns across email, digital, social, content, webinars and partnerships.
• Use HubSpot to manage campaigns, segmentation, workflows and reporting.
• Support go-to-market activity for new products and services, including messaging and launch campaigns.
• Develop case studies and content that communicates RTG’s value to decision makers.
• Collaborate with vendors and partners (e.g., Microsoft, Cisco) on joint campaigns.
• Build relationships with sector associations and sponsorship opportunities.
• Track performance and provide insights on where to invest next.

Conhecimentos

B2B marketing

Lead generation

Data-driven

HubSpot Marketing Hub

Strategic thinking

Content creation

AI tools

Ferramentas

HubSpot Marketing Hub

Microsoft Copilot

Descrição da oferta de emprego

Reflex Technology Group – Surrey Hills VIC

Marketing Manager to lead RTG's B2B demand generation on a part-time basis

Strengthening Human Connection Through Purposeful Technology

Reflex Technology Group exists to strengthen human connection through technology that is purposeful, intuitive and genuinely transformative. We partner with organisations that care including schools, aged care providers and not-for-profits to help them unlock potential, reduce complexity, and improve wellbeing for the communities they serve. Are you ready to be part of a passionate team where we collaborate with our customers to drive meaningful change in the field of education? We are seeking an experienced Marketing Manager to lead RTG’s B2B demand generation on a part-time basis (0.4 FTE, 2 days per week). Reporting to the Chief Customer Officer, this pivotal role will shape RTG’s marketing strategy and plan and be accountable for growing the volume and quality of leads delivered to the business development team. This is a great opportunity for an experienced B2B marketer who enjoys both strategy and execution. You will bring your own ideas, test new approaches, use data to guide decisions, and work with sales, vendors and sector partners to create campaigns that generate genuine business opportunities.

What you’ll be doing

Lead the development of RTG’s marketing strategy and plan with the Chief Customer Officer, including target segments, channel mix, priorities, budget and measurable lead targets. Lead B2B demand generation activity, with a focus on increasing the volume and quality of leads passed to sales. Plan, test and optimise campaigns across email, digital, social, content, webinars, partnerships and other channels. Use HubSpot to manage campaigns, segmentation, workflows, lead scoring, reporting and marketing performance. Support go-to-market activity for new products and services, including messaging, launch campaigns and sales enablement material. Develop case studies, proof points and content that clearly communicates RTG’s value to cautious, time‑poor decision makers. Work with technology vendors and partners, including Microsoft and Cisco, to plan and deliver joint campaigns. Build relationships with sector associations and identify sponsorship, speaking, webinar, professional development and content opportunities. Track performance, share insights and recommend where RTG should invest next.

About you

You have strong B2B marketing experience, ideally at senior specialist or manager level. You have a proven ability to grow lead volume and improve lead quality through well‑planned campaigns. You are confident developing marketing strategy, but are equally comfortable rolling up your sleeves and delivering the work. You understand long‑cycle, multi‑stakeholder buying environments, ideally in technology, education, not‑for‑profit, aged care, professional services or similar sectors. You have hands‑on experience with HubSpot Marketing Hub or similar marketing automation platforms. You are analytical, organised and able to use data to explain what is working and what needs to change. You write clearly and confidently, with the ability to turn complex ideas into simple, compelling messages. You are self‑directed, reliable and comfortable working in a part-time role with clear priorities and minimal supervision. You are open to using AI tools, including Microsoft Copilot, to work efficiently while applying sound judgement to the output.

What we offer

• A part-time role with meaningful scope and influence.
• Hybrid working, with regular attendance at our Melbourne / Surrey Hills office as agreed.
• The opportunity to shape marketing strategy and directly contribute to business growth.
• A values‑led culture that is practical, collaborative and people-focused.
• The chance to work with mission‑driven organisations and trusted technology partners.

Requirements

• Australian citizenship or permanent residency.
• National Criminal History Check.
• Current or ability to obtain a Working with Children Check.
• Valid Driver License.

Why you’ll love working at RTG?

• We move forward together

  We partner deeply — with clients and each other — always as one team.

• We strengthen human connection

  Technology should feel intuitive, supportive and meaningful.

• We stay curious

  We question. We explore. We continuously learn and share knowledge.

• We make a positive difference

  Our work improves lives, communities and outcomes.

• We act with integrity

  We build trust through ownership, transparency and doing what’s right.