Marketing Manager

The Lottery Corporation; Brisbane; Hybrid; AUD 42,000 - 70,000; Part time

Benefits offered by this job

Hybrid working

Generous leave options

Learning & development platform

Volunteer opportunities with dollar-m.

Job summary

The Lottery Corporation is seeking a commercially minded marketer to lead the core games marketing execution on a part-time, 3-day-per-week basis. You’ll translate strategy into high-impact campaigns and own outcomes across multiple channels.

Working with the Head of Marketing - Core Games, you’ll drive brand growth, customer experience and campaign delivery while ensuring compliance and responsible play obligations.

Qualifications

• Strong commercial acumen and understanding of how marketing drives revenue.
• Ability to translate strategy into actionable execution plans.
• Strong stakeholder management and cross-functional collaboration.
• Excellent campaign delivery and project management skills.
• Analytical mindset with data-driven decision making.
• Customer-focused, with passion for improving customer experience.
• Clear, influencing communication across internal and external stakeholders.

Responsibilities

• Own the in-market performance of core game brands and campaigns.
• Identify growth opportunities using customer insights to drive revenue.
• Lead end-to-end campaign delivery across multiple channels with quality and on-time delivery.
• Partner with Retail, Digital, Commercial, Legal and Customer Support for integrated outcomes.
• Manage agency relationships, budgets, ROI and ensure responsible play compliance.

Skills

Commercial acumen

Strategic planning

Campaign management

Stakeholder management

Analytical mindset

Customer-focused

Communication skills

Job description

Are you ready to join the winning team at The Lottery Corporation?

We power Australia’s biggest lottery games – and we’re one of the world’s top-performing lottery businesses. As the home of The Lott and Keno, we’re building on decades of excitement and life-changing wins, bringing our games to every state and territory except WA.

For more than a century, we’ve been playing our role in creating positive impacts by delivering winning moments every day to our people, our customers, retailers, partners and our community.

But we’re not standing still. We’re evolving into an entertainment company – more customer-obsessed, more agile and driven by real outcomes.

Because at our core, it’s simple: we create winning moments – and we’re building the next chapter as the team behind Where Australia Comes to Play.

Lead the marketing execution of one of our Core Game brands, transforming strategy into high-impact campaigns that drive participation, revenue and brand growth. Working with the Head of Marketing - Core Games, you'll identify opportunities, deliver standout customer experiences and ensure your brand shows up consistently across every touchpoint. Perfect for a commercially-minded marketer who loves bringing ideas to life and owning outcomes. Please note this is a part-time, 3 day a week role and is a 12 month contract opportunity.

What you’ll do

• Own the in-market performance of your game brands, delivering compelling campaigns that drive participation, revenue and customer engagement.
• Use customer insights to identify growth opportunities and develop innovative marketing initiatives aligned to commercial objectives.
• Lead end-to-end campaign delivery across multiple channels, ensuring quality execution, consistency and on-time delivery.
• Partner with cross-functional teams including Retail, Digital, Commercial, Legal and Customer Support to deliver integrated marketing outcomes.
• Manage agency relationships, budgets and campaign performance, optimising ROI while ensuring compliance with legal and responsible play requirements.

What you’ll bring

• Strong commercial acumen, with an understanding of how marketing activity drives revenue outcomes
• Ability to translate strategy into clear, actionable execution plans
• Strong stakeholder management skills, with the ability to collaborate effectively across teams and influence outcomes
• Excellent campaign delivery and project management capability, with a focus on quality and timelines
• Analytical mindset, with confidence using data and insights to inform decisions and optimise performance
• Customer-obsessed and solutions-focused, always looking for ways to improve the customer experience
• Strong communication skills, with the ability to clearly articulate ideas and influence both internal and external stakeholders

What you’ll get

Not only will you receive an awesome candidate experience from our caring Talent team, but you’ll get a genuine feel for who we are and what it’s like to be part of our team.

The benefits of working with The Lottery Corporation are pretty good. Just to name a few:

• Balance work and life with our ‘flex for great outcomes’ approach – hybrid working, plus a range of generous leave options.
• Reward and recognition programs at all levels. Your hard work won’t go unnoticed.
• Ignite your potential with our dedicated learning and development platform to support your bright future.
• We empower careers to grow from within. 50% of all roles in 2025 were filled by our own people, proving that your next opportunity is already here!
• A true sense of belonging. We’re committed to Inclusion & Diversity with a range of initiatives such as our Gender Affiliation Support, employee inclusion networks and diversity memberships and celebrations.
• Make positive impacts with opportunities to volunteer with our community partners. We'll also dollar match fundraising efforts of our employees lending their support to registered charities.

We’re committed to providing a safe, respectful and supportive work environment. We encourage you to let us know if we can make any accommodations, so the process can be more user friendly for you.

We acknowledge and pay respect to the traditional custodians of the lands on which our offices, retail outlets and venues operate. We acknowledge the inextricable link First Peoples of Australia have with the land past and present.