Marketing Manager

Legal Ready Pty; Adelaide; On-site; AUD 90,000 - 130,000; Full time

Job summary

Legal Ready Pty is seeking a Marketing Manager to lead our marketing efforts in the travel and tourism sector. You will develop strategies to increase brand awareness, drive revenue, and boost customer engagement, working with cross-functional teams to ensure alignment with company goals.

The role requires a creative thinker with strong analytical skills and proven success in digital marketing, campaigns, and CRM-driven campaigns.

Qualifications

• Bachelor’s degree in marketing, business, or related field.
• 5+ years of experience in marketing with proven success.
• Strong leadership and management skills.
• Excellent communication and interpersonal skills.
• Strong analytical and problem-solving skills.
• Experience with digital marketing including SEO, SEM, and social media.
• Experience with marketing automation tools and CRM systems.

Responsibilities

• Develop and implement marketing strategies aligned with company goals.
• Conduct market research to identify trends and opportunities.
• Develop and manage marketing budgets.
• Coordinate campaigns across digital, print, and social media.
• Collaborate with cross-functional teams to align initiatives.
• Monitor ROI and KPIs; adjust strategies as needed.
• Manage and mentor marketing team members.
• Build relationships with customers, vendors, and industry partners.
• Stay current with industry trends and best practices.

Skills

Leadership

Communication

Analytical skills

Digital marketing

Campaign management

Team mentoring

Education

Bachelor's degree in marketing

Tools

HubSpot

Marketo

Salesforce

Microsoft Dynamics

Job description

Job Description

Summary:

We are seeking a highly motivated and experienced Marketing Manager to join our team. The successful candidate will be responsible for developing and implementing marketing strategies that will increase brand awareness, drive sales, and enhance customer engagement. The Marketing Manager will work closely with cross-functional teams to ensure that all marketing initiatives are aligned with the company’s goals and objectives.

Responsibilities:

• Develop and implement marketing strategies that align with the company’s goals and objectives
• Conduct market research to identify trends, opportunities, and threats
• Develop and manage marketing budgets
• Manage and coordinate all marketing campaigns, including digital, print, and social media
• Collaborate with cross-functional teams to ensure that all marketing initiatives are aligned with the company’s goals and objectives
• Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed
• Manage and mentor marketing team members
• Develop and maintain relationships with key stakeholders, including customers, vendors, and industry partners
• Stay up-to-date with industry trends and best practices

Qualifications:

• Bachelor’s degree in marketing, business, or a related field
• 5+ years of experience in marketing, with a proven track record of success
• Strong leadership and management skills
• Excellent communication and interpersonal skills
• Strong analytical and problem-solving skills
• Ability to work in a fast-paced, dynamic environment
• Experience with digital marketing, including SEO, SEM, and social media
• Experience with marketing automation tools, such as HubSpot or Marketo
• Experience with CRM systems, such as Salesforce or Microsoft Dynamics

We are seeking a talented and experienced Marketing Manager to join our team in the travel and tourism industry. The successful candidate will be responsible for developing and implementing marketing strategies to promote our brand, attract new customers, and drive revenue growth. This role requires a creative thinker with strong analytical skills and a passion for the travel industry.

Skills:

• Proven experience in marketing within the travel or tourism industry
• Strong analytical skills with the ability to interpret data and make strategic decisions
• Excellent communication skills, both written and verbal
• Creative thinker with the ability to develop innovative marketing campaigns
• Ability to work independently as well as part of a team
• Proficiency in Microsoft Office Suite and digital marketing tools

Responsibilities:

• Develop and implement comprehensive marketing strategies to promote our brand and drive revenue growth
• Conduct market research to identify trends, customer preferences, and competitive landscape
• Collaborate with internal teams (sales, product development) to ensure alignment on marketing initiatives
• Manage advertising campaigns across various channels (digital, print, social media)
• Monitor performance metrics (ROI, KPIs) of marketing campaigns and adjust strategies as needed
• Stay up-to-date on industry trends and best practices in travel marketing

Qualifications:

• Bachelor’s degree in Marketing or related field; Master’s degree preferred
• Minimum of 5 years of experience in a similar role within the travel or tourism industry
• Proven track record of successfully executing marketing strategies that drive business growth
• Experience managing a team of marketers
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and CRM software
• Certification(s) in digital marketing or related areas is a plus