Marketing Executive - Direct

Skycity Adelaide; Adelaide; On-site; AUD 60,000 - 75,000; Full time

Benefits offered by this job

Free employee meals

Subsidised parking

Discounts across SkyCity Adelaide Ven­

Health insurance discounts

EAP access

Career development opportunities

Job summary

SkyCity Adelaide is seeking a Marketing Executive – Direct to join our Marketing team in a full-time permanent role. You will deliver email, SMS and direct mail campaigns across gaming, hospitality, entertainment and loyalty programs, working with designers and external partners to build and execute EDM, SMS and direct mail campaigns through platforms including Zeta, SevenRooms and Amadeus.

You should have 2–3 years in direct marketing, CRM or email marketing, plus hands-on experience with CRM

Qualifications

• 2–3 years of experience in direct marketing, CRM or email marketing.
• Hands-on experience with EDM and SMS campaign development.
• Familiarity with loyalty marketing and campaign optimisation.

Responsibilities

• Deliver email, SMS and direct mail campaigns across SkyCity Adelaide’s gaming, hospitality, entertainment and loyalty programs.
• Collaborate with campaign executives, designers, stakeholders and external partners to build and execute campaigns.
• Use campaign results to improve communications and drive visitation and revenue outcomes.

Skills

CRM platforms

Email marketing

Direct marketing

Tools

Zeta Global

SevenRooms

Amadeus

Job description

SkyCity Adelaide is looking for a Marketing Executive – Direct to join the Marketing team in a full-time permanent position.

About The Opportunity

Reporting to the Head of Marketing, you will deliver email, SMS and direct mail campaigns across SkyCity Adelaide’s gaming, hospitality, entertainment and loyalty programs. Working with our campaign executives, designers, business stakeholders and external partners, you will build and execute EDM, SMS and direct mail campaigns through platforms including Zeta, SevenRooms and Amadeus, while supporting customer journeys, loyalty communications and targeted marketing initiatives. You will also support customer journeys and use campaign results to improve communications and contribute to visitation and revenue outcomes. This is an exciting opportunity to combine creativity, customer engagement and data-driven insights to drive visitation, loyalty and revenue outcomes.

About You

You are an organised and proactive marketing professional with 2–3 years’ relevant experience in direct marketing, CRM or email marketing, and a passion for customer engagement. You have hands-on experience with CRM platforms, EDM and SMS campaign development, and an understanding of loyalty marketing and campaign optimisation. Able to manage multiple priorities in a fast-paced environment, you bring strong communication, relationship-building and organisational skills. Experience with Zeta Global or a similar platform will be highly regarded, along with a passion for hospitality, entertainment or gaming. Above all, you take pride in delivering high-quality customer communications and collaborating effectively with a broad range of stakeholders.

What’s in it for you?

Besides working with great people and getting firsthand experience of SkyCity's newest entertainment offerings, you will also be rewarded with a range of employee benefits including:

• Free employee meals available at our employee restaurant
• Subsidised car parking and public transport tickets.
• Discounts available across SkyCity Adelaide venues.
• Discount health insurance, free flu vaccinations, skin checks and other health checks.
• Employee reward and recognition programs.
• Fantastic career and professional development opportunities.
• Access to Employee Assistance Program (EAP)

No recruitment agencies please.

At SkyCity, our career opportunities are as diverse as our workforce. We don't just embrace differences; we value and support them. Our hiring is centred on capability and performance, regardless of gender, gender identity, race, origin, age, educational background, disability, or religious beliefs. We're here to empower you to shine. Our willingness to adapt ensures you can chart your path with us! Join us at SkyCity and be extraordinary by being you.