Marketing Coordinator

De Bortoli Wines Pty; Rutherglen; On-site; AUD 60,000 - 80,000; Full time

Job summary

De Bortoli Wines Pty invites a Marketing Coordinator to join our Rutherglen team and help bring our accommodation, dining, cellar door, events and wine experiences to life.

You will coordinate marketing initiatives, craft compelling content, and collaborate with internal teams to build brand awareness and revenue across hospitality offerings. Weekend work may be required.

Qualifications

• 1–3 years' experience in marketing, communications or a similar coordination role.
• A tertiary qualification in Marketing, Communications or Business.
• Experience with digital marketing platforms such as Meta Business Suite, Klaviyo, Canva and/or Adobe Creative Suite.
• Strong communication, organisation and time management skills.
• A creative eye and confidence developing engaging content.
• The ability to manage multiple projects and competing priorities.
• Experience with marketing systems, or the ability to quickly learn new platforms.
• Strong wine knowledge or a genuine interest in wine and hospitality.
• A current Victorian and NSW RSA, or willingness to obtain.

Responsibilities

• Manage social media, website content and digital campaigns, maintaining a consistent brand voice.
• Create engaging photo, video and promotional content across digital and print channels.
• Promote cellar door, Wine Club, accommodation and dining experiences to drive bookings, engagement and database growth.
• Develop and coordinate marketing campaigns for Weddings, functions, corporate events and major regional events.
• Coordinate and work in off-site events to help promote and sell De Bortoli wines.
• Collaborate with internal teams, tourism bodies, media, agencies and suppliers to deliver effective marketing initiatives and events.

Skills

Communication

Organisation

Time management

Creativity

Project management

Multi-channel marketing

Education

Marketing/Communications/Business degree

Tools

Meta Business Suite

Klaviyo

Canva

Adobe Creative Suite

Job description

At De Bortoli Wines, our ethos revolves around a simple philosophy: making great wine, sharing delicious food and celebrating good friends. As a proud, multi-generational Australian family-owned winery, we are passionate about creating memorable experiences for our guests while continuing to grow and evolve.

About the Role

Do you love marketing, hospitality, wine and creating content that engages and stimulates people's interest? De Bortoli Wines is looking for a Marketing Coordinator to join our Rutherglen team and help bring our accommodation, dining, cellar door, events and wine experiences to life.

This is a hands-on marketing role responsible for coordinating and executing our Rutherglen-based marketing initiatives. You will play a key role in strengthening our brand presence, building awareness, driving engagement and generating revenue across our hospitality offerings, connecting digital audiences with the experiences we offer.

You will work closely with our Hospitality, Cellar Door, Restaurant, Events, Accommodation, Winemaking and the De Bortoli Marketing team, to create compelling campaigns and content. We want to showcase everything from accommodation packages and wine experiences to restaurant offerings, functions, regional events and what's happening in the vineyards and winery.

Key Responsibilities

• Manage social media, website content and digital campaigns, maintaining a consistent brand voice.
• Create engaging photo, video and promotional content across digital and print channels.
• Promote cellar door, Wine Club, accommodation and dining experiences to drive bookings, engagement and database growth.
• Develop and coordinate marketing campaigns for weddings, functions, corporate events and major regional events.
• Coordinate and work in off site events to help promote and sell De Bortoli wines.
• Collaborate with internal teams, tourism bodies, media, agencies and suppliers to deliver effective marketing initiatives and events.
  

About You

You are a creative, organised and commercially minded marketing professional who enjoys working across a diverse hospitality and wine environment. You will bring a strong eye for detail, confidence managing multiple projects and the ability to turn ideas into engaging content and campaigns.

Ideally, you will have:

• 1–3 years' experience in marketing, communications or a similar coordination role.
• A tertiary qualification in Marketing, Communications or Business.
• Experience with digital marketing platforms such as Meta Business Suite, Klaviyo, Canva and/or Adobe Creative Suite.
• Strong communication, organisation and time management skills.
• A creative eye and confidence developing engaging content.
• The ability to manage multiple projects and competing priorities.
• Experience with marketing systems, or the ability to quickly learn new platforms.
• Strong wine knowledge or a genuine interest in wine and hospitality.
• A current Victorian and NSW RSA, or willingness to obtain.
  

If you're ready to combine your creativity and marketing skills with your love of wine and hospitality, we'd love to hear from you!

Please note: Some weekend work may be required as part of this role

Please note: As a pre-requisite for employment, prospective candidates will be required to undertake pre-employment screening.