Marketing Coordinator

Qs School Group; City of Melbourne; On-site; AUD 55,000 - 75,000; Full time

Benefits offered by this job

Career development

Staff discounts

Access to educational resources

Job summary

Qs School Group is seeking a content-focused marketer to join our Melbourne marketing team. You will create content and share school stories across platforms, connecting with teachers, students and families at our Box Hill campuses.

Fluent Mandarin with strong Chinese writing and English copy skills are essential. You will produce descriptions, emails, videos and event material, while exploring AI tools to improve our outreach and engagement.

Qualifications

• Fluent in Mandarin with clear Chinese writing and ability to write marketing copy in English.
• At least one year of experience in marketing, social media or content creation with samples.
• Familiar with Chinese and English-language social platforms and audience needs.
• Basic photography, filming and video editing using CapCut or Premiere Pro.
• Comfortable with Canva, Photoshop and Microsoft Office; eager to learn AI tools.

Responsibilities

• Contribute to content planning, creation and publishing for major social platforms.
• Write and edit Mandarin and English course descriptions, emails and website articles.
• Participate in filming and event photography, and edit short-form videos.
• Produce posters, social graphics and event materials aligned with the brand.
• Assist with seminars, livestreams and community events planning and support.
• Monitor engagement and enquiries; work to improve marketing approach.
• Explore AI tools for research, copywriting, media production and data organisation.

Skills

Content creation

Social media

Video editing

Mandarin writing

English copywriting

Education

Marketing qualification

Graphic design background

Tools

CapCut

Premiere Pro

Canva

Photoshop

Wix

Job description

Qs School helps students develop their academic skills alongside positive learning habits, character and emotional intelligence. We believe education takes professional guidance, care, patience and encouragement.

We are looking for someone who enjoys creating content and has an interest in education to join our marketing team. You will connect with teachers, students and families across our campuses, sharing our courses and school stories through writing, photography, video and events. We value creativity and quality work, along with reliability, teamwork and a willingness to keep learning.

Location: Box Hill
Working days: Tuesday, Wednesday, Thursday, Saturday and Sunday. Weekend availability is essential.

Key Responsibilities

Contribute to content planning, creation and publishing for WeChat Official Accounts, Xiaohongshu, WeChat Channels, Instagram and Facebook, adapting content to each platform and audience.

Write and edit Chinese and English course descriptions, promotional emails and website articles, keeping information clear, accurate and professional.

Participate in filming, interviews and event photography, and create and edit short-form videos.

Produce posters, social media graphics and event materials consistent with the school’s brand.

Assist with planning, promotion and on-site support for seminars, livestreams, competitions and community events.

Monitor views, engagement and enquiries, and work with the team to improve our marketing approach.

Explore AI tools for research, content ideas, copywriting, image and video production, and data organisation, carefully reviewing and refining outputs for their intended use.

About You

Fluent in Mandarin, with clear, natural Chinese writing skills and the ability to communicate and write marketing copy in English.

At least one year of experience in marketing, social media or content creation, with relevant work samples.

Familiar with Chinese and English-language social media, interested in understanding parents’ concerns and able to create content with the reader in mind.

Basic photography, filming and video editing skills, using CapCut, Premiere Pro or similar tools.

Comfortable using Canva, Photoshop or comparable design tools, and Microsoft Office.

Willing to learn new skills and tools, with an interest in practical AI applications and the judgement to use them thoughtfully.

Organised, responsible and attentive to detail, able to meet deadlines and communicate promptly when issues arise.

Friendly and professional, able to work independently and support team members.

Hold a valid Working with Children Check.

Desirable Qualifications and Experience

A qualification in marketing, communications, digital media or a related field.

A background in photography or graphic design, or a strong eye for design.

Education industry experience and an understanding of the Victorian education system and Chinese-speaking families’ needs.

Website management and maintenance experience, with proficiency in Wix, including content updates, page layouts and SEO.

Experience in paid advertising, email marketing or marketing analytics.

Examples of growing social media audiences and engagement, improving content performance or using AI to work more efficiently.

What We Offer

Competitive remuneration, training and career development support.

Practical experience across content, digital marketing and events, with opportunities to gradually take ownership of projects.

Opportunities to learn about the Australian education system and work with teams across our campus.

Discounted courses for staff children and access to educational resources.

A supportive team environment that values open communication.