Marketing & Client Engagement Coordinator

North Shore Speech Therapy; Willoughby City Council; On-site; AUD 50,000 - 70,000; Part time

Benefits offered by this job

Competitive salary

Weekly team lunches

Rewards program

Supportive team

Job summary

North Shore Speech Therapy in Chatswood NSW seeks a Marketing and Client Engagement Coordinator to shape the full client journey, nurture prospective clients and referral partners, and ensure every interaction is clear, warm, and professional. You will design engagement workflows, map touchpoints from awareness to onboarding, and use AI tools to scale outreach while preserving a human touch.

This part-time role offers a creative, collaborative environment with leadership support and

Qualifications

• Experience designing end-to-end marketing and engagement journeys.
• Strong CRM and conversion-tracking knowledge.
• Advanced ability with AI tools to automate workflows.
• High-level design skills using Canva or Adobe.
• Excellent written communication with a warm, professional tone.
• Excellent organizational skills and attention to detail.

Responsibilities

• Manage end-to-end marketing and engagement journeys.
• Map and optimize the buyer journey and touchpoints.
• Maintain and optimize CRM systems for enquiries and relationships.
• Create information packs, nurture sequences, and proposals.
• Ensure messaging is on-brand and professional.

Skills

End-to-end marketing

CRM & conversion tracking

AI-driven automation

Design tools (Canva/Adobe)

Polished written communication

Tools

Canva

Adobe Creative Suite

CRM software

Job description

Marketing & Client Engagement Coordinator

North Shore Speech Therapy – Chatswood NSW

We are not just another allied health clinic.

At North Shore Speech Therapy, we bring the joy, grow together, and are a genuinely great place to work. We are looking for a Marketing and Client Engagement Coordinator to be responsible for capturing, engaging, and nurturing prospective clients and referral partners across every touchpoint.

This role goes beyond posting content. You will design the full client journey, ensure every interaction with our clinic feels clear, warm, professional, and intentional, and use AI and automation to do this at scale.

You are equal parts strategic thinker, systems builder, and designer.

Core responsibilities:

Buyer Journey and Touchpoint Tracking

Map and manage the full client journey from first awareness to enquiry, onboarding, and ongoing engagement

Track every meaningful touchpoint including website visits, downloads, emails, social engagement, calls, packs sent, and follow‑ups

Maintain and optimise CRM systems to ensure no enquiry or relationship goes cold

Use data to identify drop‑off points and improve conversion and retention

Content and Engagement Systems

Design and deliver information packs, nurture sequences, and proposals that educate, reassure, and guide clients forward

Create engaging on‑brand resources including welcome packs, referral packs, service guides, and proposal documents

Ensure messaging is consistent, human, and aligned with our clinical values and tone

Work closely with clinicians and leadership to translate expertise into clear, accessible content

AI, Automation, and Workflow Design

Build and manage AI‑driven workflows to automate marketing and engagement processes

Use AI tools to support content creation, email sequencing, CRM follow‑ups, reporting, and internal workflows

Continuously improve efficiency and accuracy through automation without losing the human touch

Identify and implement new AI tools that genuinely improve performance and insight

Design and Brand Execution

Design high‑quality, visually engaging information packs, proposals, presentations, and digital assets

Apply strong design thinking to layout, hierarchy, clarity, and user experience

Maintain absolute consistency with brand guidelines across all materials

Prepare assets that are client‑ready without additional refinement

Performance Tracking and Reporting

Track engagement, conversion, and retention metrics across the client journey

Provide clear, practical reporting to leadership on what is working and where improvements are needed

Use insights to adjust messaging, sequencing, and engagement strategies

Skills and experience we’re looking for:

Demonstrated experience managing end‑to‑end marketing and engagement journeys

Strong understanding of CRM systems, client funnels, and conversion tracking

Advanced confidence using AI tools and automation to build scalable workflows

High‑level design skills with tools such as Canva, Adobe, or similar

Ability to create polished, client‑facing information packs and proposals independently

Exceptional written communication with a warm, professional tone

Strong organisational skills and attention to detail

Highly Regarded

Experience in health, education, or service‑based organisations

Familiarity with AI‑optimised search, website optimisation, and content discoverability

Experience working with sensitive client populations or families

Ability to think strategically while executing hands‑on

How you’ll know you’re succeeding:

Prospective clients feel informed, reassured, and guided before they even enquire

No promising lead disappears or stalls unnoticed

Information packs and proposals actively move clients and referrers forward

Engagement systems run smoothly with minimal manual chasing

Leadership has clear visibility of marketing effectiveness and buyer behaviour

This role is not for you if:

You only want to post on social media

You dislike systems, tracking, or accountability

You rely on others to finish or polish your work

You avoid AI or feel threatened by automation

This is a part time role and could suit someone looking to work school hours

Competitive salary package tailored for creative professionals

Weekly team lunches and a friendly, supportive team

Rewards program for outstanding contributions