Marketing, Australia

Wonderful; Sydney; On-site; AUD 140,000 - 180,000; Full time

Job summary

Wonderful is seeking an experienced Marketing Manager to build and scale the brand, ecosystem, and market presence across ANZ. You will bridge strategy and execution, focusing on field marketing, executive engagement, and demand generation to accelerate growth.

The role offers significant opportunities to shape APAC initiatives and drive regional growth while collaborating with global teams to translate messaging for enterprise audiences. Sydney-based, fast-paced environment.

Qualifications

• 8+ years of experience in B2B field marketing.
• Hands-on leadership of field marketing initiatives including executive events and ABM.
• Strong understanding of enterprise GTM strategies and alignment with business teams.
• Experience translating product messaging into localized enterprise campaigns.

Responsibilities

• Lead end-to-end field marketing programs across ANZ to drive pipeline and brand growth.
• Develop and execute integrated field marketing strategies to expand enterprise presence in ANZ.
• Collaborate with GTM, Product, Business, and Global Marketing to execute regional GTM initiatives.
• Translate global messaging into compelling localized campaigns for enterprise audiences in ANZ.

Skills

B2B marketing experience

Field marketing

ABM

GTM alignment

Job description

About The Role

We’re looking for an experienced Marketing Manager to build and scale Wonderful’s brand, ecosystem, and market presence across ANZ, while contributing to broader APAC marketing initiatives.

This is a high-impact opportunity for someone who thrives in fast-paced environments, can bridge strategy and execution, and is excited to build from the ground up. While the role is initially focused on ANZ, it offers significant opportunities to take on broader APAC initiatives and help shape Wonderful’s regional growth.

What You’ll Do

• Lead end-to-end field marketing programs across ANZ, driving pipeline growth through integrated campaigns, executive engagement, flagship events, ecosystem partnerships, PR, content, and strategic communications.

• Develop and execute integrated field marketing strategies to strengthen brand awareness, accelerate demand generation, and expand Wonderful’s enterprise presence across ANZ.

• Partner closely with GTM, Product, Business, and Global Marketing teams to execute regional go-to-market initiatives, support enterprise customer acquisition, and accelerate market growth.

• Translate global messaging into compelling localized campaigns, product narratives, and marketing assets that resonate with enterprise customers across ANZ.

What We’re Looking For

• 8+ years of experience in B2B field marketing , with a proven track record of driving brand growth, executive engagement, and integrated marketing programs across enterprise technology markets.

• Strong hands-on experience leading field marketing initiatives , including executive events, account-based marketing (ABM), partner marketing, integrated campaigns, PR, content, and strategic communications.

• Strong understanding of enterprise go-to-market (GTM) strategies, with the ability to align marketing programs closely with business teams to drive customer acquisition and business growth.

• Familiarity with product marketing (PMM) and experience translating product messaging into compelling, localized campaigns for enterprise audiences.

• Experience in enterprise AI, SaaS, cloud, cybersecurity, or enterprise software industries is highly preferred.

• Comfortable operating in a fast-paced, high-growth environment, with strong ownership, stakeholder management, and execution capabilities.

Nice To Have

• Highly self-driven with strong ownership and execution capabilities.

• Entrepreneurial mindset with the ability to build programs from the ground up.

• Strong communicator with structured thinking and business acumen.

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