Marketing Associate

Kingside Pty Ltd; Melbourne; On-site; AUD 60,000 - 80,000; Full time

Benefits offered by this job

Free Lunch & Coffee

Modern Office

Great Office Culture

Employee Benefits

Novated leasing options

Job summary

Kingside Pty Ltd is a lean team supporting fast-growing platforms in crypto, sports and iGaming. We’re expanding and seek 2–3 Marketing Associates to help with creators, partnerships, campaigns, social media and growth.

You’ll work across multiple marketing areas, identifying opportunities, executing campaigns and improving performance, collaborating with creators, partners and internal teams to acquire new users and grow the Kingside brands.

Qualifications

• 1–4 years in marketing, growth, crypto, gambling, media, creators or consumer technology.
• Strong understanding of internet culture, creators and social media.
• Able to take projects from idea through to launch, including outreach, negotiation, coordination and reporting.
• High agency, practical and comfortable taking ownership without significant oversight.
• Comfortable managing budgets and evaluating marketing activity based on performance.
• Strong communicator who works well with creators, agents, partners and internal teams.

Responsibilities

• Identify, sign and manage creators, streamers, athletes and other marketing partners.
• Manage deliverables, content schedules and campaigns across existing partnerships.
• Develop and execute marketing campaigns, promotions, activations and sponsorships.
• Coordinate content and distribution across TikTok, Instagram, X, streaming platforms and other relevant channels.
• Monitor impressions, CPM, CCV, acquisition, FTDs and other relevant metrics across marketing activity.
• Identify and test new creators, platforms, channels and acquisition opportunities.
• Improve systems for tracking spend, deliverables and performance across the marketing team.

Skills

Marketing

Campaign management

Content creation

Communication

Tools

Excel

Google Sheets

Job description

Kingside is a lean team of dedicated and experienced people supporting some of the fastest-growing platforms in the cryptocurrency, sports, and iGaming industries.

As we continue to expand, we’re looking for 2–3 Marketing Associates to join our team and support our work across creators, partnerships, campaigns, social media and growth.

The Role:

As a Marketing Associate, you’ll work across multiple areas of the marketing team, with responsibility for identifying opportunities, executing campaigns and improving the performance of our existing marketing activity. You’ll work closely with creators, streamers, partners and internal teams to help grow the brands Kingside supports and to help them acquire new users.

What We’re Looking For:

• Experience: 1–4 years in marketing, growth, crypto, gambling, media, creators or consumer technology.

• Taste: Strong understanding of internet culture, creators and social media. Able to identify content, people and ideas that fit the Shuffle brand.

• Execution: Able to take projects from idea through to launch, including outreach, negotiation, coordination and reporting.

• Mindset: High agency, practical and comfortable taking ownership without significant oversight.

• Commercial: Comfortable managing budgets and evaluating marketing activity based on performance.

• Collaboration: Strong communicator who works well with creators, agents, partners and internal teams.

Key Responsibilities:

• Creator & Partner Management: Identify, sign and manage creators, streamers, athletes and other marketing partners.

• Partnership Execution: Manage deliverables, content schedules and campaigns across existing partnerships.

• Campaigns: Develop and execute marketing campaigns, promotions, activations and sponsorships.

• Distribution: Coordinate content and distribution across TikTok, Instagram, X, streaming platforms and other relevant channels.

• Performance Tracking: Monitor impressions, CPM, CCV, acquisition, FTDs and other relevant metrics across marketing activity.

• Growth: Identify and test new creators, platforms, channels and acquisition opportunities.

• Reporting & Automation: Improve systems for tracking spend, deliverables and performance across the marketing team.

Highly Beneficial If You Have:

• Experience working with creators, influencers or streamers.
• Knowledge of crypto, online gambling or sports betting.
• Strong Excel / Google Sheets skills.
• Experience with paid social or performance marketing.
• Strong knowledge of TikTok, Instagram, X, Twitch, Kick or Telegram.

Perks & Benefits

Free Lunch & Coffee: Enjoy complimentary lunches and barista-quality coffee to keep you fuelled throughout the day.

• Modern Office: Work in a comfortable, modern office with a fully stocked selection of snacks, drinks and refreshments.

• Great Office Culture: Be part of a friendly, hungry team with regular social events, team lunches and activities.

• Employee Benefits: Access a range of employment benefits, including novated leasing options.

• Fast-Paced Environment: Work alongside talented people in a growing business, with opportunities to learn, develop and make a meaningful impact.

Kingside is a lean team of dedicated and experienced people supporting some of the fastest-growing platforms in the cryptocurrency, sports, and iGaming industries.

As we continue to expand, we’re looking for 2–3 Marketing Associates to join our team and support our work across creators, partnerships, campaigns, social media and growth.

The Role:

As a Marketing Associate, you’ll work across multiple areas of the marketing team, with responsibility for identifying opportunities, executing campaigns and improving the performance of our existing marketing activity. You’ll work closely with creators, streamers, partners and internal teams to help grow the brands Kingside supports and to help them acquire new users.

What We’re Looking For:

• Experience: 1–4 years in marketing, growth, crypto, gambling, media, creators or consumer technology.

• Taste: Strong understanding of internet culture, creators and social media. Able to identify content, people and ideas that fit the Shuffle brand.

• Execution: Able to take projects from idea through to launch, including outreach, negotiation, coordination and reporting.

• Mindset: High agency, practical and comfortable taking ownership without significant oversight.

• Commercial: Comfortable managing budgets and evaluating marketing activity based on performance.

• Collaboration: Strong communicator who works well with creators, agents, partners and internal teams.

Key Responsibilities:

• Creator & Partner Management: Identify, sign and manage creators, streamers, athletes and other marketing partners.

• Partnership Execution: Manage deliverables, content schedules and campaigns across existing partnerships.

• Campaigns: Develop and execute marketing campaigns, promotions, activations and sponsorships.

• Distribution: Coordinate content and distribution across TikTok, Instagram, X, streaming platforms and other relevant channels.

• Performance Tracking: Monitor impressions, CPM, CCV, acquisition, FTDs and other relevant metrics across marketing activity.

• Growth: Identify and test new creators, platforms, channels and acquisition opportunities.

• Reporting & Automation: Improve systems for tracking spend, deliverables and performance across the marketing team.

Highly Beneficial If You Have:

• Experience working with creators, influencers or streamers.
• Knowledge of crypto, online gambling or sports betting.
• Strong Excel / Google Sheets skills.
• Experience with paid social or performance marketing.
• Strong knowledge of TikTok, Instagram, X, Twitch, Kick or Telegram.

Perks & Benefits

Free Lunch & Coffee: Enjoy complimentary lunches and barista-quality coffee to keep you fuelled throughout the day.

• Modern Office: Work in a comfortable, modern office with a fully stocked selection of snacks, drinks and refreshments.

• Great Office Culture: Be part of a friendly, hungry team with regular social events, team lunches and activities.

• Employee Benefits: Access a range of employment benefits, including novated leasing options.

• Fast-Paced Environment: Work alongside talented people in a growing business, with opportunities to learn, develop and make a meaningful impact.