Marketing Assistant

Barossa Fine Foods; Adelaide; Hybrid; AUD 54,000 - 74,000; Full time

Benefits offered by this job

15% employee discount

On the job training / support

Opportunity to learn new skills

Employee Assistance Program (EAP)

Sponsorship not available

Job summary

Barossa Fine Foods is hiring a Marketing Assistant to support a hybrid role based in Adelaide, with two fixed days in the Edinburgh North office and remote flexibility on other days.

You will coordinate marketing strategies across FMCG channels, drive sales and brand awareness, and work within a collaborative team reporting to the Marketing Manager.

Qualifications

• Demonstrable skills with social media posting, engagement and analysis.
• Experience creating engaging content for blogs, video and other formats.
• Ability to track and interpret marketing metrics to inform strategy.
• Strong organisational skills to balance multiple projects and deadlines.
• Awareness of current social and marketing trends in FMCG/B2C.

Responsibilities

• Implement the FY27 Marketing Calendar and assist in asset creation.
• Execute social media across channels with content creation, scheduling and analysis.
• Create content to promote Barossa Fine Foods brands.
• Maintain and apply consistent brand look across the business.
• Plan and analyse EDM campaigns for consumer databases.
• Assist growth of the Fine Foodie membership program.
• Coordinate asset creation including design shoots and video assets.
• Coordinate events for consumers and trade.
• Maintain and improve Barossa Fine Foods’ brand websites.
• Collaborate with stakeholders to boost brand presence and sales.

Skills

Social media

Content creation

Time management

Marketing trends

Self-starter

Analytical skills

Tools

Canva

Adobe

Job description

• Location Edinburgh North, SA, 5113,Australia
• Base Pay $64,000.00 - $64,000.00 / Year
• Job Category Marketing
• Employee Type Salary

• Contact Name HR

The Opportunity

Are you looking to take the next step in your career and work with a delicious array of premium B2C brands? If so, this role might be for you!

We have an exciting opportunity for a passionate and energetic Marketing Assistant to join our team. This is a full-time hybrid role, with Monday and Tuesday based at our Edinburgh North office and the flexibility to work remotely on other days.

Reporting to our Marketing Manager, you will be responsible for helping to coordinate and execute marketing strategies that drive sales and brand awareness for the Barossa Fine Foods portfolio of brands. Working on a variety of channels across retail and Fast Moving Consumer Goods (FMCG) markets, this role will have a direct influence on the exciting growth trajectory of our brands, while operating in a collaborative, supportive, and agile team.

About Barossa Fine Foods

Knoll Consultants & Investments Pty Ltd, trading as Barossa Fine Foods, is a proud South Australian food manufacturer and retailer with a long history of bringing people together through quality food. Since 1991, we’ve built trusted relationships with local and national supermarkets and suppliers, while staying true to our commitment to craftsmanship, innovation, and customer service. With a passionate team and a focus on premium meat, smallgoods, seafood, and retail products, we take pride in delivering food our customers know and trust.

Your responsibilities include (but are not limited to):

• I mplementation of the FY27 Marketing Calendar, assistance in the creation/coordination of necessary assets required for execution
• Social media execution including content creation, scheduling, maintenance, monitoring and analysis
• Creation of content to promote the brands within the Barossa Fine Foods portfolio
• Maintenance & implementation of the brand look & feel across the business
• Execution and analysis of EDM marketing campaigns for consumer databases
Assisting in the creation and implementation of growth strategies for the ongoing expansion of our Fine Foodie membership program
• Assistance in the coordination of asset creation including graphic design, photoshoots & video shoots in line with strategic and brand objectives
• Coordination and execution of key events for consumers and trade
• Maintenance and continuous improvement of Barossa Fine Foods’ portfolio of brands’ websites
• Liaising with internal and external stakeholders to identify and implement collaboration opportunities that will increase Barossa Fine Foods’ brand presence, awareness and sales

To achieve success in this role, you will have:

• Demonstrable skills with social media posting, engagement & analysis
• Basic understanding of EDM campaign creation
• Experience with content creation such as blogs, video creation etc.
• Excellent time management and organisation skills to balance multiple projects, prioritise jobs and meet deadlines
• Awareness of current social and marketing trends and consumer behaviour
• A self-starting motivation
• A positive and dynamic approach
• Experience in Meta and Google paid advertising desirable
• Experience with graphic design & tools such as Canva & Adobe highly desirable
• B2C, retail or FMCG marketing highly desirable

At Barossa Fine Foods, we’re on a mission to help every Australian feed their joy, providing them with premium quality smallgoods that help them to experience life at its finest. It's a passion that's dear to our family, and one that spans over 100 years - starting with Great Uncle Andreas, who began making smallgoods in 1924.

Job preview

Why choose Barossa Fine Foods

• 15% employee discount on all products at each of our retail locations.
• On the job training/support.
• Opportunity to learn new and build on existing skills.
• Access to our free, confidential and comprehensive Employee Assistance Program incorporating counselling services.

• Sponsorship is not available for this position.