Marketing Analytics & Ops Lead

Citation Ltd.

Sydney

On-site

AUD 140,000 - 190,000

Full time

2 days ago

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Benefits offered by this job

Flexible working

Parental leave

Birthday leave

Volunteer day leave

Growth opportunities

Job summary

Citation Group in Sydney is seeking a Marketing Ops and Analytics Executive to lead the function, consolidate marketing data, and generate insights that shape strategic decisions. You will partner with Marketing leadership to drive data-led actions across channels and campaigns.

Reporting to the CMO in North Sydney, you will collaborate with Marketing, Sales and Finance, managing CRM, data quality and privacy, and delivering regular reports with actionable recommendations.

Qualifications

Experience in marketing operations, marketing analytics or BI.
Understanding of marketing metrics driving decisions.
Hands-on with CRM platforms such as Salesforce or HubSpot.
Strong skills in BI tools like Power BI or Tableau.
Confidently present insights to senior stakeholders.

Responsibilities

Measuring campaign and channel performance and impact on pipeline and revenue.
Maintaining data quality and best practices across CRM and marketing systems.
Ensuring compliance with Australian privacy and consent requirements.
Building and delivering regular, reliable marketing reports.
Turning data into clear insights and recommendations for focus areas.

Skills

Marketing operations

Marketing analytics

BI tooling

Salesforce

HubSpot

Power BI

Tableau

Executive storytelling

Tools

Salesforce

HubSpot

Power BI

Tableau

Job description

Reporting to the CMO in North Sydney, you will collaborate with Marketing, Sales and Finance, managing CRM, data quality and privacy, and delivering regular reports with actionable recommendations.

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