Luxury Fashion Social & Digital Lead

UMENCO TALENT PTY LTD; Sydney; Vor Ort; AUD 70.000 - 90.000; Vollzeit

Zusammenfassung

UMENCO is seeking a Social & Digital Specialist in Sydney to shape and grow the brand's digital presence. You will lead the execution of social media, content and earned media strategies that strengthen brand awareness and engagement across premium channels.

Working with marketing, ecommerce and creative teams, you will manage content planning, production and publishing while crafting compelling storytelling for seasonal campaigns and product stories.

Qualifikationen

• Proven experience in social media, content creation and public relations within luxury fashion or lifestyle brands.
• Creative, highly organised and commercially minded with strong storytelling skills.
• Ability to build relationships with influencers, media and internal stakeholders.

Aufgaben

• Own the brand's social media strategy across channels and publish content.
• Develop engaging brand storytelling for campaigns and product stories.
• Build relationships with influencers, media, and creative partners for collaborations.
• Support integrated campaigns with SEO, GEO and broader digital marketing.

Kenntnisse

Social media management

Content creation

Public relations

Influencer partnerships

Jobbeschreibung

UMENCO is seeking a Social & Digital Specialist in Sydney to shape and grow the brand's digital presence. You will lead the execution of social media, content and earned media strategies that strengthen brand awareness and engagement across premium channels.

Working with marketing, ecommerce and creative teams, you will manage content planning, production and publishing while crafting compelling storytelling for seasonal campaigns and product stories.