Loyalty & Memberships Coordinator

Currumbin Wildlife Sanctuary; Gold Coast City; On-site; AUD 48,000 - 64,000; Full time

Benefits offered by this job

Benchmarked Salary

32-hour week with flexible hours

Mentoring from experienced managers

Supportive, collaborative environment

Professional development opportunities

Free on-site parking

Education partnerships for recognised

Flexible working arrangements

Job summary

National Trust Queensland and Currumbin Wildlife Sanctuary is seeking a proactive Marketing Coordinator to drive loyalty and partnerships across our membership program on the Gold Coast. You’ll plan promotions, craft emails/SMS, and collaborate with partners to create offers that members love.

You’ll work with teams across the organisation and may help on-site in peak times. A degree in marketing or relevant experience is preferred, with a keen interest in AI tools and data-driven improvement.

Qualifications

• Degree in marketing, communications, business or equivalent, or marketing experience
• Experience with loyalty and membership marketing
• Hands-on experience creating email or digital campaigns
• Familiarity with CRM/marketing automation platforms (HubSpot preferred)
• Comfort with numbers, Excel and reporting
• Strong writing and proofreading skills
• Interest in using AI tools to improve processes
• Experience in customer service or member communications

Responsibilities

• Launch member promotions from concept to execution including T&Cs, web pages, products and communications
• Build and send email and SMS campaigns and set up automated journeys in the CRM
• Establish new partner deals and promote to staff, members and visitors
• Run member competitions from entries to winner notifications
• Monitor renewals, new members and attrition with insights for senior management
• Test AI tools, products or systems to save time for the team
• Assist members on the website and learn from feedback to improve journeys

Skills

Marketing

Loyalty programs

CRM

Email campaigns

Writing & proofreading

Data analysis

AI tools

Education

Degree in marketing/communications/business

Tools

HubSpot

CRM systems

Website CMS

Ticketing systems

Job description

About National Trust Queensland and Currumbin Wildlife Sanctuary

The National Trust of Australia (Queensland) (NTAQ) is a membership-based environmental charity that connects people to significant places, collections and stories. NTAQ manages a diverse portfolio of wildlife, tourism and heritage assets, including Currumbin Wildlife Sanctuary and the award-winning Astra Lumina night walk. The Sanctuary is one of Queensland’s earliest nature-based tourist destinations and is in the Queensland Tourism Awards Hall of Fame. It is a physical embodiment of NTAQ’s mission: to conserve and advance our natural and cultural heritage for future generations.

Membership is one of the biggest ways locals connect with the Sanctuary. We’re looking for a Marketing Coordinator - Loyalty and Partnerships to help our membership program thrive.

About the Role

This is a hands-on marketing role where you’ll bring the membership plan to life. Reporting to the Digital Marketing Manager, you’ll be planning promotions, writing and sending the emails and SMS that keep Members engaged, and working with partners to create offers people love.

You’ll work with teams right across the organisation and you’ll get to see how a major attraction really runs. On a busy day you might swap your desk for the Sanctuary and help Guest Services activate one of your members offers in person.

In a typical month you might:

• Launch a member promotion, from the idea and the T&Cs to the web page, products and communication
• Build and send email and SMS campaigns, and help set up automated welcome and renewal journeys in the CRM
• Establish a new partner deal and promote it to staff, members and visitors
• Run a member competition, from entries through to calling the winner
• Monitor and report on renewals, new Members and attrition, with insights reaching all the way to the Board & Senior Management
• Test a new AI tool, product or system that saves the team time
• Help a member navigate our website then learn from what they have told you to help the team improve the customer journey.

It’s a 32-hour week, which leaves plenty of time to enjoy living on the Gold Coast

About You

You’re a proactive marketer with a can-do attitude. You might be fresh out of uni with an internship or summer job under your belt. Or you might be in your second role and ready for more ownership (maybe you’ve just moved to the Gold Coast). Either way, you’ll ideally bring:

• A degree in marketing, communications, business or similar, or relevant marketing experience
• An understanding of, or passion for, loyalty and membership marketing
• Hands-on experience creating email, or digital campaigns (an internship counts)
• Experience with a CRM or marketing automation platform (such as HubSpot), website content management or ticketing systems (highly regarded, not essential)
• Comfortable with numbers, Excel and reporting, and curiosity about what the data is telling you
• Strong writing and proofreading skills, and an eye for detail
• An interest in using AI tools and automation to work smarter
• Administration or Customer Service skills and confidence to talk to our members
• Comfort working in an environment that includes native wildlife such as birds and reptiles
• Initiative-led and confident sharing new ideas and ways of doing things

What we can offer

Just as our charter is to protect, conserve, and celebrate the Environmental, Built and Cultural heritage of our State, we also are committed to ensuring our Team Members are protected, taken care of and of course celebrated! We offer current and future team members:

• Benchmarked Salary
• A 32-hour work week, with flexible hours and work arrangements where operationally appropriate
• Hands-on mentoring from experienced managers within our Marketing Team
• A supportive and collaborative environment that fosters learning and growth
• Opportunity for professional development
• Free On-Site Parking
• Tertiary Education Partners for access to recognised Qualifications
• Flexible Working Arrangements and Study Leave
• NTAQ Team Member Card offering unlimited entry to Currumbin Wildlife Sanctuary and other SEQ sites and generous retail & food & beverage discounts
• Currumbin Wildlife Sanctuary Family & Friends Passes
• Access to 470+ fitness facilities through Fitness Passport for you and your family
• The chance to work for a not-for-profit making a real difference for Australian wildlife, conservation and heritage

We appreciate the time taken to apply. While every application will be reviewed, due to the volume of applications received only shortlisted candidates will be contacted. All applicants will be advised of the outcome of their application.