Lifecycle Marketing Executive

CMC Markets; Sydney; On-site; AUD 65,000 - 90,000; Full time

Benefits offered by this job

My Days leave

Birthday off

Charity day

Staff trading accounts

L&D training

Wellbeing hub

Job summary

CMC Markets ANZ is seeking a curious marketer to join the Lifecycle Marketing team. You’ll learn to build, test and deliver customer communications across Braze and other platforms, targeting the Australian and New Zealand client base.

You’ll gain hands‑on experience with customer data, journeys and performance reporting while collaborating with Marketing, Compliance, Legal and Ops across ANZ. A keen eye for detail and willingness to learn are essential.

Qualifications

• Around 1 to 2 years’ experience in marketing, communications, CRM, lifecycle or direct marketing.
• Experience with Braze, Salesforce Marketing Cloud, Adobe Campaign or Marketo.
• Comfort with Excel, data and basic campaign reporting.
• Experience within financial services is beneficial.

Responsibilities

• Build, test and launch campaigns across email, push, SMS and in‑platform channels.
• Support customer journeys within Braze and email campaigns.
• Coordinate content, timelines and approvals for campaigns.
• Support audience selection, personalisation and segmentation; perform QA and track results.

Skills

CRM marketing

Lifecycle marketing

Data analysis

Braze

Marketo

Adobe Campaign

Salesforce MC

Excel

Tools

Braze

Salesforce MC

Adobe Campaign

Marketo

Excel

Job description

If you also believe that everyone should be able to achieve their financial potential, then you’ll love contributing to CMC Markets’ company vision of providing the ultimate trading experience. Seize the opportunity to progress your career in the fintech industry by joining a global leader in CFD trading and share investing. Grow yourself personally and professionally with a company that’s growing with you, by global expansion and product offering.

Looking to build your career in CRM and lifecycle marketing? We’re looking for a curious and detail-oriented marketer to join our ANZ Lifecycle Marketing team. You’ll receive hands‑on training while learning how to build, test and deliver customer communications across email, push, SMS and our trading platforms. With exposure to Braze, customer data and a large client base, you’ll develop valuable specialist skills in customer engagement and retention, with genuine opportunities to progress within Lifecycle Marketing or the wider Marketing team.

Why You'll like working here

Just some of the reasons you’ll love working here include:

• Leave benefits: Accrue 5 additional annual leave entitlements each year called My Days, as well as enjoying 5 extra annual leave days once you pass 12 months.
• Enjoy your birthday off to spend time with family and friends, on us!
• Utilise a free annual charity day to give back to your community.
• $0 Trades: Staff & family trading accounts with CMC Markets Invest have access to the best brokerage rates in the market - $0 trades for all domestic and international equity orders!
• Continuous learning: Our L&D offering covers both technical and performance training, ensuring you're always learning new skills.
• Unlimited access to a dedicated benefits & wellbeing hub where you can save money through various retailer discounts, and make use of a variety of resources that will enhance your physical and mental wellbeing.
• Collaboration: We believe that great things happen when smart people work together, that’s why we’ve made the decision to work five days in the office.
• Office perks: Help yourself to free breakfast cereals, condiments, and coffee to fuel your workday.
• Our culture club provides opportunities for everyone whether you’re into fitness, pizza making classes, socialising or bringing out your competitive side in trivia or lawn bowls!

What you’ll be working on

Reporting to the Lifecycle Marketing Manager, you’ll support the delivery of customer communications across our Australian and New Zealand CFD and share investing businesses. You’ll learn how to build, test and launch campaigns through Braze, support automated customer journeys and help ensure every communication reaches the right audience at the right time.

Working alongside the Lifecycle team and stakeholders across Marketing, Compliance, Legal and Business Operations, you’ll gain hands‑on experience across the campaign lifecycle, from coordinating content and approvals through to QA, testing and performance reporting.

You’ll get involved in:

• Building, testing and launching email, SMS, push and in-platform campaigns
• Supporting customer journeys within Braze, including event-triggered communications
• Coordinating campaign content, timelines and approvals
• Supporting audience selection, personalisation and segmentation
• Completing campaign QA to ensure communications are accurate before launch
• Supporting A/B testing and recording campaign results

What will help you be successful?

You don’t need to be a lifecycle marketing expert from day one. We’re looking for someone who is genuinely interested in developing their career in CRM and lifecycle marketing and brings the curiosity, energy and attention to detail to learn. You’ll be diligent and organised, enjoy learning new systems and take pride in getting the details right. You’ll communicate confidently, ask questions when you’re unsure and be comfortable receiving feedback as you develop. Most importantly, you’ll understand the responsibility that comes with communicating directly with customers and take the time to make sure your work is accurate.

Ideally, you’ll bring

• Around 1 to 2 years’ experience in marketing, communications, CRM, lifecycle or direct marketing
• Exposure to an email, CRM or marketing platform such as Braze, Salesforce Marketing Cloud, Adobe Campaign, Marketo or similar
• Confidence working with Excel, data and basic campaign reporting
• Experience within financial services is beneficial, but it’s your mindset and willingness to learn that will matter most.

The things we live by CMC Markets is powered by our people.

We are an equal opportunities employer and are committed to creating a diverse and inclusive workplace, where our people feel confident to be themselves, feel valued and are able to do their best work. We don’t just value differences and unique perspectives, we seek them out and we invite them in, because we know it will lead to better outcomes for everyone.

CMC Markets is one of the world’s first ever fin-tech companies and was launched in 1989 to break down the barriers of financial trading and make trading accessible to everyone. Our mission is to use our award-winning, Next Generation trading platform and unparalleled client service to empower millions of people to have the best trading experience out there. Our clients can trade on thousands of instruments using the best technology, supported by sophisticated charting, competitive pricing and automated execution. We're trusted by investors globally, but also by banks, brokers, funds and trading desks through our top-tier liquidity institutional offering, enabling these businesses to expand into new markets and increase revenue potential. We were recently listed on the FTSE250, and our business continues to go from strength to strength as we continue to invest in our technology and our people.