Lead Sales Assistant - Sneakers & Streetwear (Penrith)

Sports Direct Australia; Penrith; On-site; AUD 45,000 - 60,000; Full time

Benefits offered by this job

40% team discount across Accent Group

Training and development programs

Job summary

Sports Direct Australia is opening a new Penrith store in October and seeks a driven Full-Time Sales Assistant to join the team. You will support the management, lead a small floor team, and help deliver strong sales in a fast-paced environment.

Based in Penrith, you’ll lead by example, coach colleagues, drive KPI-focused sales, manage stock, and ensure top-notch visual merchandising.

Qualifications

• Previous experience as a Sales Assistant, Supervisor, or Team Leader (retail preferred).
• Strong customer service skills with a passion for delivering great in-store experiences.
• Confidence leading by example and supporting a small team.
• Sales-driven mindset with an understanding of KPIs and performance targets.
• Passion for streetwear, sports, or sneaker culture.
• Energetic, adaptable, and comfortable working in a busy retail environment.
• Open availability for late-night trade, weekends, and weekday shifts.

Responsibilities

• Lead and support a small team to deliver outstanding customer service and achieve sales targets.
• Drive departmental sales, KPIs, and conversion through strong floor leadership.
• Coach and develop team members through feedback, training, and on-the-job support.
• Support stock management including processing deliveries, replenishment, and click & dispatch orders.
• Maintain high standards of visual merchandising, housekeeping, and overall store presentation.
• Act as a role model with a positive, CAN DO attitude, inspiring your team to perform at their best.
• Support the Store Management team with daily operations and store execution.

Skills

Sales experience

Customer service

Leadership

KPI understanding

Job description

Sports Direct Australia is opening a new Penrith store in October and seeks a driven Full-Time Sales Assistant to join the team. You will support the management, lead a small floor team, and help deliver strong sales in a fast-paced environment.

Based in Penrith, you’ll lead by example, coach colleagues, drive KPI-focused sales, manage stock, and ensure top-notch visual merchandising.