Lead Creative Tinker (The One Who'S Good With Words)

Thinkerbell; Sydney; On-site; AUD 90,000 - 150,000; Full time

Job summary

Pathway Talent is partnering with a leading not-for-profit organisation to recruit an experienced Content Lead. This role focuses on shaping brand visibility, audience engagement, and impact storytelling through integrated content strategies and campaigns.

You will drive multi-channel content across digital, social media, thought leadership, media engagement and executive communications, collaborating with senior leaders to articulate the organisation's story and mission.

Qualifications

• Experience leading content strategy across multiple channels (digital, social, web, video, email, print).
• Ability to shape brand campaigns, drive audience engagement and storytelling.
• Strong collaboration with senior leadership and cross-functional teams.

Responsibilities

• Develop and implement integrated content and communication strategies.
• Create engaging content across digital, social media, web, video, email, and print.

Job description

Job Description

Pathway Talent is partnering with a leading not-for-profit organisation to recruit an experienced Content Lead.

This is an exciting opportunity for a creative and strategic marketing professional to shape brand visibility, drive audience engagement, and support organisational growth through compelling storytelling and impactful content.

Working closely with senior leaders, you will lead the development of integrated content strategies, brand campaigns, digital marketing initiatives, and audience engagement activities that connect with customers, employees, partners, and the wider community.

You will bring the organisation's story to life through engaging content across multiple channels, strengthening brand awareness and showcasing the impact of services through authentic, meaningful, and purpose-driven storytelling.

From content strategy and social media to thought leadership, campaign development, media engagement, and executive communications, you'll play a key role in building a strong, consistent, and influential brand presence.

This role is ideal for a content, communications, or digital engagement professional who thrives on creativity, collaboration, and creating work that makes a genuine difference.

The Opportunity

• Develop and implement integrated content and communication strategies.
• Create engaging content across digital, social media, web, video, email, and print