Impactful Content & Brand Lead — Part-Time

Pathway Talent; Sydney; On-site; AUD 60,000 - 100,000; Part time

Benefits offered by this job

Salary packaging benefits

Professional development

Health & wellbeing initiatives

Collaborative culture

Community impact

Job summary

Pathway Talent is partnering with a leading not-for-profit to recruit an experienced Content Lead. You will shape brand visibility, drive audience engagement, and support growth through compelling storytelling across channels.

You will work with senior leaders to develop integrated content strategies, campaigns, and executive communications, connecting with customers, employees, partners and the wider community.

Qualifications

• Experience in content marketing, communications, corporate affairs or engagement roles.
• Proven ability to develop and deliver content and communication strategies.
• Exceptional writing, editing, and storytelling across formats and platforms.
• Strong creative ability to translate complex information into engaging content.
• Experience managing multiple projects, deadlines and stakeholders.
• Strong stakeholder engagement and relationship management skills.
• Experience preparing content for executive audiences.
• Understanding of digital marketing, social media, analytics and content performance metrics.
• Ability to work autonomously while collaborating with diverse teams.
• Not-for-profit, community services or healthcare sector experience is highly regarded.

Responsibilities

• Develop and implement integrated content and communication strategies.
• Create engaging content across digital, social media, web, video, email and print channels.
• Lead content planning and campaign development to support organisational objectives.
• Drive audience engagement through storytelling and content initiatives.
• Develop executive and leadership communications aligned with priorities.
• Manage media, public relations and reputation-building activities.
• Coordinate award submissions and thought leadership opportunities.
• Support organisational change through effective communication and stakeholder engagement.
• Monitor content performance and provide insights and recommendations.
• Build relationships with internal and external stakeholders.
• Promote services and community impact through strategic storytelling.
• Provide support for sensitive and crisis communications when required.

Skills

Content marketing

Communications

Public relations

Storytelling

Digital marketing

Analytics

Stakeholder management

Executive communications

Job description

Pathway Talent is partnering with a leading not-for-profit to recruit an experienced Content Lead. You will shape brand visibility, drive audience engagement, and support growth through compelling storytelling across channels.

You will work with senior leaders to develop integrated content strategies, campaigns, and executive communications, connecting with customers, employees, partners and the wider community.