Insights Analyst

Paramount; Sydney; On-site; AUD 70,000 - 110,000; Full time

Job summary

Paramount in Australia seeks an Insights Analyst to join our Sydney team and support the sales and content groups with timely audience data reporting for broadcast TV and streaming platforms.

The wider Insights team provides analysis, research, and strategic recommendations, delivering concise insights to briefs and sponsorship proposals. This is an entry-level role with hands-on exposure to media research and dashboards.

Qualifications

• Bachelor’s level degree in Marketing, Business, Media, Statistics or related field.
• Some experience working with data from either research, media, or advertising would be highly regarded.
• Strong skills in data analysis and generating insights.
• A keen interest in media research, audience measurement, TV content and streaming platforms.
• High attention to detail and ability to maintain accuracy while working to deadlines.
• Strong communication skills, both verbal and written.
• High proficiency in all Microsoft Office applications, especially Excel.
• A great team player who is keen to learn and prepared to listen.

Responsibilities

• Empowering the Sales team with impactful brief responses, highlighting Paramount’s strengths, unique offerings, consumer profiles, and audience insights.
• Ensuring timely, accurate and relevant sales brief responses using broadcast TV and streaming ratings data and additional relevant data sources.
• Balancing priorities of regular reporting and sales brief volume by strong time management and improved efficiencies.
• Overseeing the daily creation and maintenance of precise TV ratings logs.
• Supporting the development of Paramount’s programming strategy to deliver premium content - creating in-depth broadcast and streaming service reports and dashboards to track network performance and monitor competitor activities.
• Delivering regular daily and weekly reports to internal stakeholders on Paramount’s audience performance across broadcast and digital platforms.

Education

Bachelor degree in Marketing, Business, Media, Statistics or related field

Tools

Excel

Ariana

eTAM

TechEdge

Job description

Storytelling is, and will always be, the heart of what we do at Skydance.

Our vision is to build a thriving entertainment ecosystem where stories and worlds are imagined, brought to life and experienced. We create for every age and audience, anchored by the strength of our content and experiences and the depth of our connection with fans. We are creator-first, audience-focused, tech-forward, globally scaled.

Here, you’ll work with talented teams that move fast, think boldly and collaborate with purpose to deliver results. We aim high, champion the best ideas and win together, earning the trust of our employees, creators, partners and audiences every day. If you’re energized by the opportunity to help build the next-generation global media and entertainment company powered by creativity and technology, we’d be thrilled to welcome you aboard. LET’S GO!

In Australia, we deliver premium content on any screen, anytime, anywhere, via an enhanced viewing ecosystem. We pride ourselves on creating content that gets people talking and you can watch and stream for free on 10, 10 Drama, 10 Comedy and Nickelodeon, plus a vast array of Free Ad-Supported Streaming TV (FAST channels) as well as our subscription video on demand service Paramount+.

We now have a permanent full-time role available on-site at our Sydney office in Pyrmont.

This is a great entry-level opportunity for a tertiary-qualified and enthusiastic person with a keen interest in a media career to join our exciting global business.

Enough about us! What you’ll do as an Insights Analyst:

The Insights Analyst supports the Paramount sales and content teams through the timely and accurate reporting of audience data for Paramount’s broadcast TV and streaming platforms.

The wider Insights team provides comprehensive analysis, research, and strategic recommendations to the wider business, and this role focuses on supporting the converged Paramount sales team with concise, effective insights to support briefs and sponsorship proposals.

Storytelling is, and will always be, the heart of what we do at Skydance.

Our vision is to build a thriving entertainment ecosystem where stories and worlds are imagined, brought to life and experienced. We create for every age and audience, anchored by the strength of our content and experiences and the depth of our connection with fans. We are creator-first, audience-focused, tech-forward, globally scaled.

Here, you’ll work with talented teams that move fast, think boldly and collaborate with purpose to deliver results. We aim high, champion the best ideas and win together, earning the trust of our employees, creators, partners and audiences every day. If you’re energized by the opportunity to help build the next-generation global media and entertainment company powered by creativity and technology, we’d be thrilled to welcome you aboard. LET’S GO!

In Australia, we deliver premium content on any screen, anytime, anywhere, via an enhanced viewing ecosystem. We pride ourselves on creating content that gets people talking and you can watch and stream for free on 10, 10 Drama, 10 Comedy and Nickelodeon, plus a vast array of Free Ad-Supported Streaming TV (FAST channels) as well as our subscription video on demand service Paramount+.

We now have a permanent full-time role available on-site at our Sydney office in Pyrmont.

This is a great entry-level opportunity for a tertiary-qualified and enthusiastic person with a keen interest in a media career to join our exciting global business.

Enough about us! What you’ll do as an Insights Analyst:

The Insights Analyst supports the Paramount sales and content teams through the timely and accurate reporting of audience data for Paramount’s broadcast TV and streaming platforms.

The wider Insights team provides comprehensive analysis, research, and strategic recommendations to the wider business, and this role focuses on supporting the converged Paramount sales team with concise, effective insights to support briefs and sponsorship proposals.

Functions will also include

• Empowering the Sales team with impactful brief responses, highlighting Paramount’s strengths, unique offerings, consumer profiles, and audience insights.
• Ensuring timely, accurate and relevant sales brief responses using broadcast TV and streaming ratings data and additional relevant data sources.
• Balancing priorities of regular reporting and sales brief volume by strong time management and improved efficiencies.
• Overseeing the daily creation and maintenance of precise TV ratings logs.
• Supporting the development of Paramount’s programming strategy to deliver premium content - creating in-depth broadcast and streaming service reports and dashboards to track network performance and monitor competitor activities.
• Delivering regular daily and weekly reports to internal stakeholders on Paramount’s audience performance across broadcast and digital platforms.

What are we looking for in an Insights Analyst? What’s important?

• Bachelor’s level degree in Marketing, Business, Media, Statistics or related field
• Some experience working with data from either research, media, or advertising would be highly regarded
• Strong skills in data analysis and generating insights
• A keen interest in media research, audience measurement, TV content and streaming platforms
• High attention to detail and ability to maintain accuracy while working to deadlines
• Strong communication skills, both verbal and written
• High proficiency in all Microsoft Office applications, especially Excel
• A great team player who is keen to learn and prepared to listen

Extra points for the following, but not essential:

• Experience with television ratings software such as Ariana, eTAM or TechEdge

We embrace differences and we welcome applications from people of all backgrounds regardless of factors such as race, colour, sex, language, religion, political or other opinion, national or social origin, property or birth. These grounds also include age, nationality, marital status, disability, place of residence and sexual orientation.

We’re honoured to have been named on Diversity Council Australia’s annual list of Inclusive Employers in 2023-24 and 2024-25. This acknowledgement highlights our commitment to creating a diverse and inclusive workplace where all employees feel valued and supported.

Paramount ANZ acknowledges Aboriginal and Torres Strait Islander peoples as Australia's original storytellers and the first peoples of the lands where we create, broadcast and connect. We pay our respects to their timeless stories that continue to shape Country and culture.

We recognise that everyone is unique and you might require some adjustments to ensure you have the best opportunity to apply and be considered for this position. If we can make some adjustments to ensure you are given equal opportunity throughout the recruitment process, please let us know by emailing ***email_hidden***

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