Iconic Events Manager — Premium Hospitality Lead

The Fresh Collective; Sydney; On-site; AUD 120,000 - 150,000; Full time

Job summary

The Fresh Collective seeks a Marketing Manager to lead strategy, drive brand growth, and enhance customer engagement across digital, print, and events. You will collaborate with product, sales, and operations to ensure marketing plans align with business goals.

You will manage budgets, mentor a marketing team, and monitor campaign performance, adjusting tactics to maximise ROI in a fast-paced environment.

Qualifications

• Bachelor's degree in marketing, business, or related field.
• 5+ years of marketing experience with a proven track record.
• Strong leadership and management skills.
• Experience with digital marketing (SEO, SEM, social media) and marketing automation tools.

Responsibilities

• Develop and implement marketing strategies that align with the company’s goals and objectives.
• Conduct market research to identify trends, opportunities, and threats.
• Develop and manage marketing budgets.
• Manage and coordinate all marketing campaigns, including digital, print, and social media.
• Collaborate with cross-functional teams to ensure marketing initiatives align with company goals.
• Monitor and analyze campaign effectiveness and adjust strategies as needed.
• Manage and mentor marketing team members.
• Develop and maintain relationships with key stakeholders including customers, vendors, and industry partners.
• Stay up-to-date with industry trends and best practices.

Skills

Leadership

Communication

Analytical thinking

Problem solving

Digital marketing

Education

Bachelor’s degree in marketing or related field

Tools

HubSpot

Marketo

Salesforce

Microsoft Dynamics

Job description

Job Description

Summary:

We are seeking a highly motivated and experienced Marketing Manager to join our team. The successful candidate will be responsible for developing and implementing marketing strategies that will increase brand awareness, drive sales, and enhance customer engagement. The Marketing Manager will work closely with cross-functional teams to ensure that all marketing initiatives are aligned with the company’s goals and objectives.

Responsibilities:

• Develop and implement marketing strategies that align with the company’s goals and objectives
• Conduct market research to identify trends, opportunities, and threats
• Develop and manage marketing budgets
• Manage and coordinate all marketing campaigns, including digital, print, and social media
• Collaborate with cross-functional teams to ensure that all marketing initiatives are aligned with the company’s goals and objectives
• Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed
• Manage and mentor marketing team members
• Develop and maintain relationships with key stakeholders, including customers, vendors, and industry partners
• Stay up-to-date with industry trends and best practices

Qualifications:

• Bachelor’s degree in marketing, business, or a related field
• 5+ years of experience in marketing, with a proven track record of success
• Strong leadership and management skills
• Excellent communication and interpersonal skills
• Strong analytical and problem-solving skills
• Ability to work in a fast-paced, dynamic environment
• Experience with digital marketing, including SEO, SEM, and social media
• Experience with marketing automation tools, such as HubSpot or Marketo
• Experience with CRM systems, such as Salesforce or Microsoft Dynamics