Hybrid Senior Business Analyst - Customer Data Foundations

Endeavour Group; Sydney; Hybrid; AUD 120,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

Staff discounts on Endeavour brands

Health and wellbeing programs

Learning & development opportunities

Career opportunities

Job summary

Endeavour Group's Senior Business Analyst (Customer Data Foundations) sits in the Data & AI Customer Pillar, partnering with business and tech teams to shape and deliver the Customer Data Foundations initiative within the Enterprise Data Platform.

You will own the squad backlog, prioritise work, and drive sprint planning, while collaborating with Architecture, Data & AI, and product leadership to balance cost and value.

Qualifications

• Bachelor’s degree in Business, Information Technology, Computer Science, or a related discipline.
• 5 years as a Senior Business Analyst, Senior Data Analyst, Product Owner, or Technical Lead in an agile environment delivering complex Digital, Data, or MarTech projects.
• Advanced proficiency in SQL, modern BI tools, and data analytics, demonstrating a high-agency approach to querying data independently.
• Cloud platforms, API integrations, AI/ML concepts, and agile tools like Jira and Confluence (GCP and BigQuery highly regarded).
• Domain experience delivering Customer Data Platform (CDP) implementations, CRM rollouts, or MarTech solutions.
• Collaborative leadership with strong communication and influencing skills.
• Ownership mindset and accountability for squad deliverables and coaching.

Responsibilities

• Backlog Ownership: Prioritise, own, and refine the squad backlog for the Customer Data Foundations build, aligning items with overarching product roadmaps.
• Sprint Execution: Lead backlog refinement, establish clear sprint goals, and accept or reject completed squad work against strict acceptance criteria.
• User Story Creation: Translate complex business requirements into high-quality, actionable user stories and technical requirements.
• Value Solutioning: Collaborate with Architecture and Data & AI teams to evaluate SaaS vs proprietary AI models for low total cost of ownership.
• Domain Subject Expertise: Act as the squad-level expert across CDP, GCP, BigQuery, and MarTech ecosystems.
• Release Planning: Convert strategic roadmaps into phased release plans with product leaders.
• Operational Readiness: Ensure smooth transition to support, training, and adoption.
• Vendor Leadership: Support external partner management and seamless vendor integration into squad workflows.

Skills

SQL

BI Tools

Data Analytics

Jira/Confluence

Cloud Platforms

API Integrations

AI/ML Concepts

CDP/MarTech

GCP/BigQuery

Ownership Mindset

Education

Bachelor's degree

Tools

Jira

Confluence

Job description

Endeavour Group's Senior Business Analyst (Customer Data Foundations) sits in the Data & AI Customer Pillar, partnering with business and tech teams to shape and deliver the Customer Data Foundations initiative within the Enterprise Data Platform.

You will own the squad backlog, prioritise work, and drive sprint planning, while collaborating with Architecture, Data & AI, and product leadership to balance cost and value.