Head of Sales and Marketing

Co. Recruit; Brisbane; On-site; AUD 200,000 - 260,000; Full time

Job summary

Co. Recruit's client, a premier multi-generational residential developer in South East Queensland, seeks an accomplished executive to lead sales and marketing for premium apartment and land projects.

You will own strategy and execution, partner with the board, drive pricing and campaigns, oversee launches, and mentor a high-performing team across communities. This role offers a direct partnership with owners and exposure to diverse projects.

Qualifications

• Minimum 10+ years’ sales and marketing experience in residential property development.
• Leadership of sales and marketing teams in premium residential or luxury property.
• Strong understanding of the Queensland residential market.
• Demonstrated success delivering project sales outcomes in a competitive market.
• Strong commercial acumen with ability to operate across strategy and execution.
• Excellent leadership, communication and stakeholder management skills.
• Hands-on leadership style suited to a privately owned, entrepreneurial environment.
• Tertiary qualifications in marketing, business or property highly regarded.

Responsibilities

• Lead overall brand, market positioning and end-to-end sales and marketing strategy across premium apartment and land development projects.
• Partner with the executive leadership team on pricing, positioning, project timing and commercial strategy.
• Oversee project launches, sales campaigns and buyer experience from launch through to settlement.
• Drive sales rates, presales targets, sell-out performance and settlement outcomes across all projects.
• Lead, mentor and develop the existing sales and marketing teams.
• Manage key agency, channel partner and supplier relationships across sales and marketing.
• Collaborate with development, acquisitions and finance teams on feasibility, market insights and project planning.

Skills

Sales leadership

Marketing leadership

Residential property

Stakeholder management

Pricing strategy

Brand positioning

Team mentoring

Queensland market

Education

Marketing or property degree

Job description

Client Details

Our client is a highly regarded multi-generational family-owned residential development group delivering premium apartment projects, house and land communities across South East Queensland over the last 30 years. Backed by a strong project pipeline, their own capital and in-house construction capability, the business has built an outstanding reputation for delivering high-quality residential projects and exceptional customer experiences. Recognised as an industry leader, this developer has received the award for Best Project Marketing for New Projects three times in QLD, including once nationally. This success has been underpinned by the company shareholders’ strong passion for, and active support of the sales and marketing function.

Description

Working closely with the company owners and shareholders, this is a rare opportunity to step into an executive leadership role overseeing the sales and marketing function of a successful, nationally recognised and multi-award-winning private development company. This role will lead the full sales and marketing strategy across premium apartment projects and land communities, with a strong focus on driving commercial performance, brand positioning and customer experience. Operating as a key strategic partner to the executive leadership team, the successful candidate will take ownership of both strategy and execution, leading project positioning, pricing strategy, sales performance, marketing campaigns and buyer experience across the full development lifecycle.

Key Responsibilities

• Lead overall company brand, market positioning and end-to-end sales and marketing strategy across premium apartment and land development projects
• Partner with the executive leadership team on pricing, positioning, project timing and commercial strategy
• Oversee project launches, sales campaigns and buyer experience from launch through to settlement
• Drive sales rates, presales targets, sell-out performance and settlement outcomes across all projects
• Lead, mentor and develop the existing sales and marketing teams
• Manage key agency, channel partner and supplier relationships across sales and marketing
• Collaborate with development, acquisitions and finance teams on feasibility, market insights and project planning

Skills and Experience Required

• Minimum 10+ years’ sales and marketing experience in residential property development, with strong off-the-plan apartment experience
• Proven leadership of sales and marketing teams within premium residential or luxury property environments
• Strong understanding of the Queensland residential market
• Demonstrated success delivering project sales outcomes in a competitive market
• Strong commercial acumen with ability to operate across strategy and execution
• Excellent leadership, communication and stakeholder management skills
• Hands-on leadership style suited to a privately owned, entrepreneurial environment
• Tertiary qualifications in marketing, business or property highly regarded

Job Offer

This is a rare opportunity to join a respected and rapidly expanding private development group in a senior executive capacity.

The role offers:

• Direct partnership with the executive leadership team and company shareholders
• Exposure across both premium apartment and masterplanned community projects, providing diversity
• Work for a privately owned, multi-disciplinary, integrated builder, developer and sales & marketing operation
• High-impact leadership role with genuine strategic influence
• Long-term career opportunity within a growing business
• Competitive remuneration package with performance incentives

All applications will be held in the strictest of confidence. You must have the correct working rights to work in Australia. Due to the high volume of applications, only shortlisted candidates will be contacted. Thank you for your understanding.