Head of Digital Channels & Engagement

Legal Aid NSW; Sydney; On-site; AUD 133,000 - 147,000; Full time

Benefits offered by this job

Flexible Working

Professional Growth

Wellbeing Framework

Job summary

Legal Aid NSW is seeking a Channels and Engagement Lead to steer our digital channels, publishing, and audience engagement. You will manage a multidisciplinary team, deliver multi-channel campaigns and apply audience insights, analytics and modern digital practices to improve accessibility, reach and user experience.

This role sits in our newly formed Community Engagement team and requires collaboration across streams to establish effective workflows and ways of working.

Qualifications

• Experience leading digital channels, publishing and audience engagement in a complex service environment.
• Strong knowledge of digital communication practices including accessibility, UX, analytics and SEO.
• Demonstrated ability to lead multidisciplinary teams and manage competing publishing, campaign and engagement priorities.

Responsibilities

• Lead Legal Aid NSW's digital channels, publishing and audience engagement.
• Manage a multidisciplinary team and deliver multi-channel campaigns.
• Use audience insights and analytics to improve accessibility, reach and user experience.
• Collaborate across streams within the Community Engagement team to establish effective workflows.

Skills

Digital channels leadership

Audience engagement

Multidisciplinary team leadership

Analytics and SEO

Accessibility and UX

Education

Tertiary qualifications in communications/digital/marketing/journalism

Job description

Legal Aid NSW is seeking a Channels and Engagement Lead to steer our digital channels, publishing, and audience engagement. You will manage a multidisciplinary team, deliver multi-channel campaigns and apply audience insights, analytics and modern digital practices to improve accessibility, reach and user experience.

This role sits in our newly formed Community Engagement team and requires collaboration across streams to establish effective workflows and ways of working.