Growth-Focused Marketing Analytics & Insights Lead

Reece; Melbourne; Hybrid; AUD 130,000 - 170,000; Full time

Job summary

Reece is seeking a Marketing Analytics & Insights Lead to build our analytics function from the ground up in Cremorne, VIC. You will own measurement, reporting, and the Martech/analytics stack, turning data into stories that guide decisions.

You will lead a team, embed a data-led culture with a test-and-learn mindset, and partner with marketing to translate campaigns into actionable recommendations. A strong background in Salesforce, Adobe, SQL, and BI tools is essential.

Qualifications

• Significant experience in marketing digital analytics and translating data into insights.
• Experience leading and coaching a team.
• Bachelor degree in Marketing, Analytics, Business, Statistics or similar.

Responsibilities

• Build and own marketing analytics function from scratch.
• Measure and report on marketing performance; define measurement framework.
• Coach team to use data confidently; embed data-led culture.
• Turn numbers into stories to drive decisions.

Skills

Marketing analytics

Digital analytics

Leadership

Communication

SQL

Test & learn mindset

Education

Bachelor degree in Marketing/Analytics/Business/Statistics

Tools

Salesforce

Adobe

Power BI

DOMO

Tableau

Job description

Reece is seeking a Marketing Analytics & Insights Lead to build our analytics function from the ground up in Cremorne, VIC. You will own measurement, reporting, and the Martech/analytics stack, turning data into stories that guide decisions.

You will lead a team, embed a data-led culture with a test-and-learn mindset, and partner with marketing to translate campaigns into actionable recommendations. A strong background in Salesforce, Adobe, SQL, and BI tools is essential.