Senior Marketing Analytics Lead - Hybrid

REA Group; Richmond Shire; On-site; AUD 110,000 - 150,000; Full time

Benefits offered by this job

Hybrid work

Birthday leave

Extra leave

Parental leave

Volunteer program

Hackdays

Job summary

REA Group is seeking a Senior Marketing Analyst for a 9 month fixed-term contract in Melbourne. You will partner with consumer and lifecycle marketing teams, applying SQL, BigQuery and Tableau to drive data-driven storytelling and improved campaign performance.

This role offers broad ownership, exposure to marketing mix modelling, and end-to-end forecasting for enterprise OKRs. You’ll work with Mutinex, Meridian, and various SaaS tools while delivering clear insights for decision-making.

Qualifications

• Intermediate to advanced SQL skills with BigQuery experience.
• Experience owning reporting and dashboards (Tableau preferred).
• Strong data validation, reconciliation and data quality skills.
• At least two years in a senior analytics-support role.
• Advanced Excel skills and attention to detail.
• Strong stakeholder management and business partnership skills.
• Ability to translate data into clear insights for diverse audiences.
• Comfort in a fast-paced, agile environment.
• Experience with marketing analytics and lifecycle data is a plus.

Responsibilities

• Own lifecycle marketing reporting and dashboards.
• Analyze audience behaviour across acquisition, engagement, and retention.
• Support marketing mix modelling with Mutinex and Meridian.
• Deliver weekly, monthly, and quarterly performance reports.
• Translate complex analyses into actionable recommendations.
• Collaborate with data teams to ensure data quality and availability.

Skills

SQL

BigQuery

Analytics

Tableau

Excel

Stakeholder mgmt

Data quality

Forecasting

Campaign analysis

Marketing analytics

Tools

Mutinex

Meridian

Job description

REA Group is seeking a Senior Marketing Analyst for a 9 month fixed-term contract in Melbourne. You will partner with consumer and lifecycle marketing teams, applying SQL, BigQuery and Tableau to drive data-driven storytelling and improved campaign performance.

This role offers broad ownership, exposure to marketing mix modelling, and end-to-end forecasting for enterprise OKRs. You’ll work with Mutinex, Meridian, and various SaaS tools while delivering clear insights for decision-making.