Growth-Focused Digital Campaign Specialist

CoStar Group, Inc.; Melbourne; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

Domain is a leading property technology and services marketplace in Australia, supporting its Customer Media team with execution, optimisation, and measurement of digital campaigns across Domain-owned and partner platforms. You will launch campaigns, attend meetings and deliver reporting and optimisation across your portfolio.

The role involves managing end-to-end digital campaign performance, providing insights to improve ROI, and collaborating with internal stakeholders to drive advertiser

Qualifications

• 3+ years' experience in digital or performance marketing
• Experience using advertising platforms such as Google Ads, Google Ad Manager (DFP), DV360 (DBM), Campaign Manager (DCM) and Meta Ads Manager
• Familiarity with CRM systems like Salesforce
• Understanding of ad serving, campaign trafficking, media buying and the digital advertising ecosystem
• Experience setting up, managing and optimising digital advertising campaigns
• Knowledge of tag management systems and troubleshooting ad creatives
• Basic understanding of HTML, ad tags and digital advertising code
• Experience with programmatic advertising, analytics tools or data management platforms is highly regarded
• Strong Microsoft Excel skills, including pivot tables, reporting and data analysis
• Excellent stakeholder management skills and the ability to work independently
• Proficient in Google Workspace tools (Gmail, Docs and Sheets)
• Relevant tertiary qualification in Digital Media, Marketing, IT, Data Science or a related field
• Google Ads, Google Analytics, Meta Blueprint or Google Ad Manager certifications are highly desirable

Responsibilities

• Manage end-to-end digital campaign performance for customers, providing key insights and improving ROI
• Work with internal stakeholders to optimise customer bookings to performance goals
• Share expertise on campaign management and provide recommendations to drive results and ROI for advertisers
• Explore new platforms and test new traffic sources to sustain advertising in attention areas
• Identify key customers to nurture and increase activity with Domain

Job description

Domain is a leading property technology and services marketplace in Australia, supporting its Customer Media team with execution, optimisation, and measurement of digital campaigns across Domain-owned and partner platforms. You will launch campaigns, attend meetings and deliver reporting and optimisation across your portfolio.

The role involves managing end-to-end digital campaign performance, providing insights to improve ROI, and collaborating with internal stakeholders to drive advertiser