Digital Campaign Architect for ROI & Growth

CoStar; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Domain, part of CoStar Group, is seeking a Digital Performance Specialist to drive digital campaigns across Domain-owned and partner platforms. You’ll launch campaigns, meet clients, and deliver reporting and optimisation to improve ROI.

You will collaborate with Ad Tech and Sales teams, use Google Ads, DV360 and Analytics tools, and contribute to cross-functional efforts to grow advertiser activity. An analytic mindset and strong Excel skills are essential.

Qualifications

• 3+ years in digital or performance marketing, ideally within a media company or agency.
• Experience using advertising platforms such as Google Ads, Google Ad Manager (DFP), DV360 (DBM), Campaign Manager (DCM) and Meta Ads Manager.
• Familiarity with CRM systems like Salesforce.
• Understanding of ad serving, campaign trafficking, media buying and the digital advertising ecosystem.
• Experience setting up, managing and optimising digital advertising campaigns.
• Knowledge of tag management systems and troubleshooting ad creatives.
• Basic understanding of HTML, ad tags and digital advertising code.
• Experience with programmatic advertising, analytics tools or data management platforms is highly regarded.
• Strong Microsoft Excel skills, including pivot tables, reporting and data analysis.
• Excellent stakeholder management skills and the ability to work independently.
• Proficient in Google Workspace tools (Gmail, Docs and Sheets).
• Relevant tertiary qualification in Digital Media, Marketing, IT, Data Science or a related field.
• Google Ads, Google Analytics, Meta Blueprint or Google Ad Manager certifications are highly desirable.

Responsibilities

• Manage end-to-end digital campaign performance for our customers, providing key insights and improving ROI.
• Work closely with internal stakeholders, providing support in optimising customer bookings to performance goals.
• Share your expertise and experience on campaign management and give recommendations to drive results and ROI for the advertiser.
• Be involved in exploring new platforms and testing new traffic sources to continue Domain's ability to advertise in attention areas.
• Play a key role in identifying key customers to nurture and ultimately increase their activity with Domain.

Skills

End-to-end campaign management

Stakeholder management

Analytics & data interpretation

Excel pivot tables

Google Workspace proficiency

Education

Bachelor's degree in Digital Media/Marketing/IT/Data Science

Google Ads Certification

Google Analytics Certification

Meta Blueprint Certification

Google Ad Manager Certification

Tools

Google Ads

Google Ad Manager (DFP)

DV360

Campaign Manager (DCM)

Meta Ads Manager

Salesforce

Tag management systems

Google Analytics

Job description

Domain, part of CoStar Group, is seeking a Digital Performance Specialist to drive digital campaigns across Domain-owned and partner platforms. You’ll launch campaigns, meet clients, and deliver reporting and optimisation to improve ROI.

You will collaborate with Ad Tech and Sales teams, use Google Ads, DV360 and Analytics tools, and contribute to cross-functional efforts to grow advertiser activity. An analytic mindset and strong Excel skills are essential.