Growth-Driven Digital Marketing Specialist (Hybrid)

Placements24; Newlands; Hybrid; AUD 48,000 - 73,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Health insurance

Professional development

Job summary

Placements24 is seeking a Digital Marketing Specialist to join their team in Queenstown on a hybrid work model. You will develop and execute multi-channel digital campaigns (SEO, SEM, social, email) to increase brand visibility and generate qualified leads.

The role requires data-driven analysis to optimize strategies and drive growth with the marketing team. The ideal candidate has 3+ years in digital marketing, strong proficiency in Google Ads, Google Analytics, and email marketing platforms,

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field required.
• 3+ years of digital marketing experience with proven campaign success.
• Proficiency in PPC, SEO, email marketing and social media ads.
• Strong data interpretation and decision-making skills.

Responsibilities

• Plan, execute, and optimize campaigns across PPC, social, and email channels.
• Conduct keyword research and implement SEO strategies to boost rankings.
• Manage social media accounts, create engaging content and communities.
• Analyze campaign performance with Google Analytics and generate insights.
• Develop and manage email marketing campaigns including segmentation and automation.
• Stay informed on industry best practices and new marketing tech.

Skills

Digital marketing

Campaign optimization

Data analysis

Content promotion

Team collaboration

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Google Ads

Google Analytics

Email marketing software

Social media advertising platforms

Job description

Placements24 is seeking a Digital Marketing Specialist to join their team in Queenstown on a hybrid work model. You will develop and execute multi-channel digital campaigns (SEO, SEM, social, email) to increase brand visibility and generate qualified leads.

The role requires data-driven analysis to optimize strategies and drive growth with the marketing team. The ideal candidate has 3+ years in digital marketing, strong proficiency in Google Ads, Google Analytics, and email marketing platforms,